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It's in your hands, 3

Campaign
Agency Network: 
Published/Aired: 
February 2009

Description

Print advertisement created by Leo Burnett, Portugal for Red Cross, within the category: Public Interest, NGO.

Advertising Agency: Leo Burnett Lisbon, Portugal
Creative Director: Chacho Puebla
Art Director: Mico Toledo
Copywriters: Erick Rosa, Renato Lopes
Illustrator: Mico
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Guest's picture

Same idea, three times. Clever but not very persuasive. Lacks emotional element -- data and words, no appeal to the heart at all. Could be better realized.

Guest
picktokyo's picture

zzz. what's so special? this can even be used for any single thing; blue: Seniors who go to disco this year / blue: the seniors who go to outdoor rave this year.

picktokyo
Activity Score 1404
Copywriter at JWT
Eyot's picture

Which line is which?

Eyot
Activity Score 50
Jumo's picture

It's in your hands !! :)

Jumo
Activity Score 592
Art Director |

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Jumo,
Art Director FP7 Morocco

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