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Arm

Agency Network: 
Published/Aired: 
August 2008
Description: 

Print advertisment created by Bill&Handsome, China for Red Cross, within the category: Public Interest, NGO.

Voluntary donation, rewarding contribution.

Advertising Agency: Bill&Handsome Creative, Shanghai, China
Creative Directors / Art Directors: Handsome Wong, Bill Bo
Copywriters: Sun Fengtao, Zhang jingxian
Photographer: Eric Zhang

Comments (16)

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Highest Rated

keddy's picture
keddy
Activity Score 124

That looks like a chopped off hand donating blood.....errr...scary

http://ketandeshpande.blogspot.com

Kateter's picture
Kateter
Activity Score 2029

if I understand this correctly the message is 'donate blood. you too might need it one day.' and if that's the case, why isn't it more obvious. headline sounds really confusing.

sneakyhands's picture
sneakyhands
Activity Score 1857

turning the poster to the side is smart, but it's not exciting enough of a twist.

sloppy4's picture
sloppy4
Activity Score 1492

maybe donating blood in china is a novel thing. not being rude. maybe it needs to be really rudimentary. here's what happens when you give blood.

thecream's picture
thecream
Activity Score 12

hmm..

niJaz's picture
niJaz
Activity Score 18

give blood and take blood. viva revolution.
rotate left and right this ad... it's a good idea.
but i don't like china turns to 'right'.

puppiepoppy's picture
puppiepoppy
Activity Score 1634

...at least the Art Director is good looking (I hope).

everartz's picture
everartz
Activity Score 7613

smart alec
--
Everartz

| everartz |

keddy's picture
keddy
Activity Score 124

That looks like a chopped off hand donating blood.....errr...scary

http://ketandeshpande.blogspot.com

art.d.writer's picture
art.d.writer
Activity Score 23

smart... good work

BostonBob's picture
BostonBob
Activity Score 45

Ivan turned down my IV ad, and accepted this piece of, uh, garbage?

What's up?

(Or in this case, sideways.)

Love you though, Ivan. This really is one of my fav sites.

BostonBob

chemunoz's picture
chemunoz
Activity Score 90

I think is good and simple.

The guy is rasing up his hand as a voluntary.
Not more than that, but is nice.

chemunoz

sumsum's picture
sumsum
Activity Score 613

voluntary? and the alternative? getting forced to donate blood?:)

Jersey11's picture
Jersey11
Activity Score 36

I feel the idea is too old. And the headline isn't simple.

Weezard's picture
Weezard
Activity Score 50

What i get from this is:

If you look at the ad in a landscape layout, you're donating;
If you look at it from a portrait perpective you're receiving.

Kinda confusing, but not badly thought

pscs's picture
pscs
Activity Score 440

smart stuff!

pscs's picture
pscs
Activity Score 440

did they actually stick a needle up this guy's arm just for this photo?

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