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Agency Network: 
Published/Aired: 
November 2007
Radiant Gym Print Ad -  Clock

Description

Print advertisement created by Publicis, India for Radiant Gym, within the category: Recreation, Leisure.

Caption

The more you run, the slimmer you get.

Advertising Agency: Publicis Ambience Advertising, Chennai, India
Creative Director: Manoj Jacob
Copywriter: Chandrachoodan Gopalakrishnan
Art Director: Gous Basha
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sumsum's picture

ok, i like that. simple, clean and nice idea

sumsum
Activity Score 613
copywriter
sold's picture

agree with you sumsum.

just dont agree with more than 80 votes and average 8.

sold
Activity Score 3305
Copywriter
sushantd's picture

Good One! Loved it.

sushantd
Activity Score 125
Copywriter
premc's picture

COOL DUDES

premc
Activity Score 917
Graphic Designer at Web Designer/Graphic Designer |

radical

premc's picture

COOL DUDES

premc
Activity Score 917
Graphic Designer at Web Designer/Graphic Designer |

radical

gmint7's picture

:::J:::
nice!

gmint7
Activity Score 2675
Art Director at ad grad @ S Francisco |

:::J:::

credosian's picture

veryyyyy neat :)

credosian
Activity Score 273
Copywriter at Climb Media |

Be awesome :)

Mr.Top's picture

Inda is not all that fucked up, eh? Nice Thought. Art direction is maybe too boring. I could have seen some really nice old clocks.

Mr.Top
Activity Score 728
Tinglow's picture

What do you mean by "India is not all that fucked up"? And I've been following; your criticisms have always sucked. The world would be a much better place if there were no country tags. Dimwits like you will be left with nothing to lament about. You really need to grow up! Don't you?

Let your P.O.Cs speak and not your racist li'l bird brains in boxed craniums.

Tinglow
Activity Score 614
Chennai |

---
It comes just like that!

Mr.Top's picture

Wow... are you a writer? I agree with you... but this is actually what my lil' bird brain tells me to write. Cause this is a public blog, and anybody can write whatever they want. The selection of Ads here is already awful so why bother on making elaborated criticism? But if you want I won't comment ever again on this stupid website... cause actually is a Waste of Time. Maybe you are doing me a favor without even knowing it. Thanks Man...

Mr.Top
Activity Score 728
Tinglow's picture

There you go! Another para of baseless comments. Im sorry buddy t'was a real poor come-back. Besides you can't have a good one. You sound like this annoying kid, who wants a lolipop everyday to shove it in his teacher's arse. A typical sadist. You rock my socks! And it would be really great if you quit this 'STUPID website'. It's not like it won't function without you, neither do your comments qualify to be here. So bugger off!

Tinglow
Activity Score 614
Chennai |

---
It comes just like that!

Mr.Top's picture

Peace Man.

Mr.Top
Activity Score 728
LeeHarvey's picture

Chill. Tinglow, just ignore this 'mr.Top' like the rest of us do.

LeeHarvey
Activity Score 3045
Creative Director
Tinglow's picture

I've been trying to ignore his gravel comments for quite sometime. But this one just blew the lid off.

Tinglow
Activity Score 614
Chennai |

---
It comes just like that!

Disco Munky's picture

Don't sweat it, he clearly has a tiny penis

Disco Munky
Activity Score 3890
Art Director |

Doin' it for the points

Tinglow's picture

LOL

Tinglow
Activity Score 614
Chennai |

---
It comes just like that!

Mr.Top's picture

Losers!

Mr.Top
Activity Score 728
Disco Munky's picture

Say's you, Mr Tiny Penis.

Disco Munky
Activity Score 3890
Art Director |

Doin' it for the points

LeeHarvey's picture

Haha, owned! Now bugger offff Mr Lil' Willy!

LeeHarvey
Activity Score 3045
Creative Director
gmint7's picture

:::J:::

I just wanna join u guys bash him..

YEA HE"S A MORON!!

gmint7
Activity Score 2675
Art Director at ad grad @ S Francisco |

:::J:::

LeeHarvey's picture

You're more than welcome gmint7!

LeeHarvey
Activity Score 3045
Creative Director
Disco Munky's picture

Hi-5 guys!

Disco Munky
Activity Score 3890
Art Director |

Doin' it for the points

Miss Candy Pop's picture

YEAH... take that you bastard! :)

Miss Candy Pop
Activity Score 58
Art Director
LeeHarvey's picture

Ah, welcome to the taking-the-piss-out-of-mr.top-club Miss Candy Pop from Argentina! By the way, haven't heard from Mr.Top for quite a while now, has he left the building...?

LeeHarvey
Activity Score 3045
Creative Director
Tinglow's picture

Comrades! Mission accomplished! ;-)

Tinglow
Activity Score 614
Chennai |

---
It comes just like that!

Disco Munky's picture

Drinks all round!

Disco Munky
Activity Score 3890
Art Director |

Doin' it for the points

EtaKi's picture

Where are you from, creep! You sound pretty fucked-up. This piece of creative is one more than your 'trainee' brain can ever conjure up. Go ahead and keep scrolling up and down ad sites like these and maybe, one day, you can do your own piece sitting in some god-foraken, fucked-up country.

Hey, what the 'eck, come down to India...we'll give you some stuff to do. That may help you boost your portfolio...and, probably, give you something to do with your bigoted brain!

EtaKi
Activity Score 121
Creative Director
Guest commenter's picture

who fuck areya??? And besides what the fuck do you know about India???

Please smell your shit...it stinks too!!!

Cheers!!!

Guest commenter
Davosk's picture

I would say, ' The more you move...', also it would be good to mention opening or closing times, other than that, nice.

Davosk
Activity Score 4815
Art Director
kurtberengeiger's picture

YES!

kurtberengeiger
Activity Score 7323
Copywriter
Javier Ramírez's picture

smart

Javier Ramírez
Activity Score 1243
Creative Director at Nexus BBDO |

Chief Creative Director Nexus BBDO

Chough's picture

I think this is beautiful. Truly inspired. And Mr Top, I think the art direction is spot on.

Chough
Activity Score 147
Creative Director
Stewart's picture

Very nice.

Stewart
Activity Score 67
Disco Munky's picture

I'm maybe just way too caned, but what am I supposed to be loving here?

Disco Munky
Activity Score 3890
Art Director |

Doin' it for the points

rajar's picture

When i read this:

"Let your P.O.Cs speak and not your racist li'l bird brains in boxed craniums." by tinglow i forgot about the Ad!!!
Nice one dudeee!!!! hehehehe boxed cranium!!!!!... priceless!!

rajar
Activity Score 91
Art Director at Team Young & Rubicam
rajar's picture

oh... nice ad by the way...

rajar
Activity Score 91
Art Director at Team Young & Rubicam
diegote's picture

I think the text is not in the right place.
I like the idea.

diegote
Activity Score 41
Publicis Impetu - Uruguay
tunji's picture

nice one

tunji
Activity Score 20
advertising[copywriting] |

tunji jack

fractalrene's picture

Hmmm, that was clever. Good idea.

fractalrene
Activity Score 1504
Copywriter
chinaski's picture

it's not saying something new. it's not changing my point of view. it's just portraying a universal truth. and that's not enough to make me pick Radiant Gym. Sorry. Doesn't work for me.

chinaski
Activity Score 951
Copywriter
Tinglow's picture

Valid. I second that. but as a creative piece, I like it. For an ad, not enough to sell Radiant gym. Very good point chinaski.

Tinglow
Activity Score 614
Chennai |

---
It comes just like that!

obladioblada's picture

It's nice.(dot) Not reaaaaly nice to take a socre like it has now (8.4 and 52 votes)

Very, very strange just the India's ads has this numbers of votes today and this score.

Guys don't fuck this site, its nice. Don't crack it.

Please

obladioblada
Activity Score 256
obladioblada
speed's picture

This has no connection to Radiant Gym.

Could have been stronger if there was a strategy to talk about new extented track hours or something related to time technology and running.

speed
Activity Score 83
Commercial Photography
Jet Propulsion Lab's picture

I certainly haven't seen this trite message expressed this way.
Clever but nowhere near smart or insightful. It almost comes across as a cheap visual pun. Totally agree with above comment by speed.

Jet Propulsion Lab
Activity Score 10679
Copywriter
Disco Munky's picture

Could someone explain this one? I'm just not getting it.....Am I stupid?

(Don't everyone grow a funny bone all at once.)

Disco Munky
Activity Score 3890
Art Director |

Doin' it for the points

Jet Propulsion Lab's picture

The hour hand (the fattest)
The minute hand (thinner)
The second hand (the thinnest)
Guess which hand "runs" around the clock the most?

A cheap visual gimmick. Nothing more.

Jet Propulsion Lab
Activity Score 10679
Copywriter
Disco Munky's picture

Is that all?

I thought I was being dense.

cheers

Disco Munky
Activity Score 3890
Art Director |

Doin' it for the points

BFB's picture

I happen to like this cheap visual gimmick. I would have appreciated it more if it was an expensive visual gimmick, that way it would have at least looked better.

BFB
Activity Score 936
Copywriter
jumpp21's picture

jumpp21

GREAT SIMPLE VISUAL. I AGREE IT SHOULD HAVE AN "OPEN 24 HOURS" REFERENCE OR SUCH.

jumpp21
Activity Score 26
leo burnett |

jumpp21

ram.rod's picture

Mr. Top you deserve a spanking on your bottom by the Indians.

ram.rod
Activity Score 46
philosopher/dubai

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