Comments (21)

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Brainsugar's picture
Activity Score 1631

It seems that the alchemy partnership does not works at that time.

Scam Detector's picture
Scam Detector
Activity Score 1048

This is so wrong. A helmet does not necessarily symbolize a quickie.

Yokel's picture
Activity Score 604

It doesn't? That how me and the missus always get it on.

puppiepoppy's picture
Activity Score 1634

Wear condom instead.

Have Heart's picture
Have Heart
Activity Score 922


twelve_noon's picture
Activity Score 617

no, it's 'couple gets stupid'

chintan ruparel's picture
chintan ruparel
Activity Score 1516

this is so not happening!

~ old habits die hard, older ones never do ~

Guestschmest's picture

no she doesn't - she's wearing a helmet, how is that suposed to work

Patrizio's picture
Activity Score 172


G_Patterson's picture
Activity Score 42

I would say that this lacks any real bite.
It's very - so what.

!!!!!!!!!'s picture

la weá mala!

Jet Propulsion Lab's picture
Jet Propulsion Lab
Activity Score 10679

This is the kind of work that gives (otherwise fantastic) Singapore advertising a BAD name. It's simply atrocious..

Anz's picture

in one word it's just PATHETIC !!!!!!!

Sameh Haggag's picture
Sameh Haggag

the concept is good .. but the execution is not clear .. helmet reflects safty .. not speed "over pushing" ... no ahha effect ... and which kind of creative link it belongs

Jarne von Wolfsburg's picture
Jarne von Wolfsburg
Activity Score 264

also a helmet can look cool. This white melons should be weared on mopeds... not on bikes... and not not not in cars.

proverbialthought's picture
Activity Score 278

Looks like focus group data and "broad" statistics fail again. Sex doesn't sell; good advertising sells. This is the overwhelming proof of that. Can't just stick a couple semi-nudes on a piece of glossy paper, cram that paper in a magazine, and expect people to come beating down your doors!!!

There actually has to be a legitimate connection between the consumer and the ad. This is just stupid; seriously... Wouldn't the helmet have been the first thing to go? That is, unless one of them has a terrible cold sore on their lip. Then, AND ONLY THEN, would this ad make any sense.

Plus, she's looking at the camera; so how much of a rush can they be in? Stupid ad!

laylowmoe's picture
Activity Score 328

Way to miss the point.

No, sex doesn't sell - IDEAS sell.

enzo's picture

i guess if they are both mentally challenged, having sex with helmets on makes sense...otherwise i think the team that came up with this has was not challenged enough

Maxwedge's picture
Activity Score 558


hoihone's picture


unionjack's picture
Activity Score 57