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The public is me, 5

Campaign
Agency Network: 
Published/Aired: 
October 2009

Description

Ipsilon is the Publico newspaper's suplement dedicated to art, music and culture. Fugas is the Publico newspaper's suplement dedicated to travelling and leisure. Every time the word “Public” appears in Portuguese it’s referring to both “Público” as the Portuguese word for public (pertaining to the people, or community, or group), and the “Público”, the name of the Portuguese newspaper. The copywriting of this publicity campaign is based on the play on words of those two meanings.

Print advertisement created by Nossa, Portugal for Público, within the category: Media.

Advertising Agency: Nossa, Lisbon, Portugal
Creative Director: Nuno Cardoso
Art Director: Tiago Prandi
Copywriters: Nuno Cardoso, João Moura
Illustrator: Filipe Alves
Account manager: Duarte Durão
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Highest Rated

everartz's picture

if this campaign is for this newspaper, then why is there a macbook pro and an iPhone??
besides the art doesnt fit for a newspaper, its so festive!

everartz
Activity Score 7613
Art Director |

| everartz |

Guest's picture

bahhhh.... this is quiet bad. what awful art direction. God!

Guest
Guest's picture

great headline, great art direction

Guest
everartz's picture

if this campaign is for this newspaper, then why is there a macbook pro and an iPhone??
besides the art doesnt fit for a newspaper, its so festive!

everartz
Activity Score 7613
Art Director |

| everartz |

Guest's picture

This is new, congratulations.

Guest
Marlus Lau's picture

Great colours in this camapign.

Marlus Lau
Activity Score 1808
Art Director at Editora O Estado do Paraná / Pós-graduação na Unicuritiba
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