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Snooker

Campaign
Agency Network: 
Published/Aired: 
May 2012

Description

Print advertisement created by Z+, Brazil for Prudence, within the category: Health.

Advertising Agency: Z+ Comunicação, São Paulo, Brazil
Executive Creative Director: Alan Strozenberg
Creative Director: Manoel Zanzoti
Art Director: Elias Carmo
Copywriter: Leandro Leal
Photographer: Ivan Berger
Account manager: Marília Martins
Planner: Rodrigo Cerveira
Art buyer: Alice Iamamura
Retoucher: Boreal
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Thomas Ferdinand's picture

hahahahahhahaha Great idea!

Thomas Ferdinand
Activity Score 86
ItMatters's picture

is the only selling point 'neon'? if yes, just a novelty product but nice idea.

ItMatters
Activity Score 2167
kleenex's picture

BUUUTTTT will it sell the condoms though??

kleenex
Activity Score 51166
Web Designer/Developer
metis's picture

Awesome idea, brilliantly done.

metis
Activity Score 413
Copywriter
kalpesh78's picture

@kleenex. yes it will. Love the idea.

kalpesh78
Activity Score 2578
Art Director |

ideas....30 minutes nahi toh free.

bate_palmas's picture

Great campaign!

bate_palmas
Activity Score 1479
feysal's picture

awesome!

feysal
Activity Score 2571
Art Director at Zilojo |

groovy baby!

vlads's picture

great campaign cannes man!

vlads
Activity Score 541
Art Director at http://www.behance.net/vlads |

http://www.behance.net/vlads

Mongoose's picture

marvelous!!!

Mongoose
Activity Score 4961
Art Director at Lime Lite Studio |

Make the logo Bigger and the black, Darker!

Nike Diesel's picture

Nice one.
Reminds me of the sex scene in Skin Deep (1989) with the dicks flying around the room. Hilarious scene back then ;)
(watch from around 49:30 - http://www.youtube.com/watch?v=4CNRn5EdAEc&feature=related)

Nike Diesel
Activity Score 13630
Art Director
Tuco's picture

Nice visual, but why are they invisible?

Tuco
Activity Score 289
Copywriter at ah...
Nike Diesel's picture

Don't think they're invisible, but they finished and left the scene :)
It's a photography trick called Painting with Light.
You've probably seen pictures like this: http://favim.com/orig/201103/07/Favim.com-5842.jpg
And here's how to do it >> http://www.diyphotography.net/painting_with_light/

Nike Diesel
Activity Score 13630
Art Director
Fernando Fernandes's picture

É a prova do crime! rs boa!

Fernando Fernandes
Activity Score 1416
Creative Director at Criative Director \TBWA Bolívia
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