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Baby

Campaign
Agency Network: 
Published/Aired: 
April 2012

Description

Print advertisement created by Y&R, Brazil for Protex, within the category: Health.

Caption

You have no idea where 99,9% of bacteria come from.
That’s why protex eliminates 99,9% of it.

Advertising Agency: Y&R, Sao Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Creative Directors: Rui Branquinho, Flavio Casarotti
Art Director: Kleyton Mourao
Copywriters: Pedro Guerra, Laura Esteves
Art-Buyer: Monica Beretta
Print Agency Producers: Elaine Carvalho, Flavio Zamboni
Account Managers: Valeria Ordonhez, Claudia Menezes, Priscilla Campolina
Planners: Fernanda Flandoli, Eliana Yamaguchi, Adriano Eliezer
Media team: Gustavo Gaion, Fabíola Sidorenko
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mattndan's picture

seems like a weird execution. good line though

mattndan
Activity Score 953
kalankji's picture

very nice ...

kalankji
Activity Score 229
Fernando Fernandes's picture

Cobraaaaooooo rsrs Meu pai ama fazer isso! Grande ideia!!! visual e o desenvolvimento genial!

Fernando Fernandes
Activity Score 1416
Creative Director at Criative Director \TBWA Bolívia
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