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Train

Campaign
Agency Network: 
Published/Aired: 
December 2011
Princesa Print Ad -  Train

Also From This Campaign 2

Description

Print advertisement created by Staff, Brazil for Princesa, within the category: Food.

Caption

Break free from guilt

Advertising Agency: Staff, Brazil
Creative Director: Paulo Castro
Art Director: Guilherme Cunha
Copywriter: Otto Pajunk
Head of Art: Bernardo Machado
Illustrator: MMJ Studio
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terry phillips's picture

Very new way to talk about low fat products! I loved it.

terry phillips
Activity Score 125
Hadrons's picture

lol

Hadrons
Activity Score 6041

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

Hadrons's picture

doesn't it remind you of a devious sponge bob ?!

Hadrons
Activity Score 6041

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

MicheleVirgilio's picture

Very nice

MicheleVirgilio
Activity Score 2617
baliquez's picture

A slice of zombie-bread kills your brain in various ways?

baliquez
Activity Score 99
Art Director
thegrimreaper's picture

Very nice

thegrimreaper
Activity Score 54
dean viii's picture

eh

dean viii
Activity Score 1686
Creative Director
Valentino's picture

You'll get an extra star for that evil grin. But otherwise I don't really seem to get it.

Valentino
Activity Score 14
Copywriter
Billoughsby's picture

There's a feeling here of over-elaboration on an idea which would have been cute -- the best case scenario for the idea in any event -- rendered in a very simple drawing style. The people who spent hours developing the visual must have sensed they were being sent a long way to a bank that was closed.

All stars for workmanlike effort in the face of insurmountable odds.

Billoughsby
Activity Score 5150
Art Director |

That's it.

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