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Pound / Rupee

Published/Aired: 
December 2007

Tags

Description: 
Advertising Agency: Grant McCann Erickson, Colombo, Sri Lanka
Executive Creative Director: Russell Miranda
Art Directors: Russell Miranda
Copywriter: Dilshard Ahmed
Illustrator: John Langdon
Additional credits: John Langdon, Laila Gunasekara Martenstyn, Douglas Paul, Eranga Tennekoon, Nisal Attanayake, Kum Kum Fernando, Aman Ashraff, Ameen Gani, Peter Solomon, Monica Weerasinghe, Asirini Punchihewa

Comments (18)

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Highest Rated

rohitjhansiwale's picture
rohitjhansiwale
Activity Score 4

Cool creativity

Rohit

ska's picture
ska
Activity Score 61

Nice.

aman.ashraff's picture
aman.ashraff
Activity Score 6

Clever idea. Hats off to the illustrator!

gill sans's picture
gill sans
Activity Score 10

very cool

burnhard's picture
burnhard
Activity Score 395

why are there so many votes?

gill sans's picture
gill sans
Activity Score 10

because it's monday and not sunday.

LeeHarvey's picture
LeeHarvey
Activity Score 3045

Sorry but this is the only one I can read without the help of the title above (Western Union:pound/rupee). And then it's a good idea...

wanderer's picture
wanderer
Activity Score 6

agree, this is the best of the three. But think it is quite a cool idea nevertheless.Smart work.

JohnsonPaul's picture
JohnsonPaul
Activity Score 164

very smart

skullforce's picture
skullforce
Activity Score 66

John Langdon is probably the world's only professional ambigram illustrator. he did the ambigrams for the da vinci code movie

jibberish's picture
jibberish
Activity Score 6

this ad comes out best in the whole campaign...

fly catcher's picture
fly catcher
Activity Score 6

i agree with jibberish. clearer.great campaign overall

fractalrene's picture
fractalrene
Activity Score 1504

Good work men, and I can imagine the client really happy about this solution. Well done!

cyrusmuller's picture
cyrusmuller
Activity Score 12

Great work guys... I see you source John to do the ambigrams... he is the best.

daveconrey's picture
daveconrey
Activity Score 36

incredibly effective. I love anagrams.

rohitjhansiwale's picture
rohitjhansiwale
Activity Score 4

Cool creativity

Rohit

panasit's picture
panasit
Activity Score 687

Da Vinci Code.

-Tung
--good idea is enemy of great idea

lostinla's picture
lostinla
Activity Score 42

This is by far not John Langdon's best work, but I still like it - sort of…

"R

dauntless's picture
dauntless
Activity Score 60

leaving aside the fact that lotsa users from sri lankan origin have praised this campaign...
The executional idea that these ads are using has been done to death...
Nevertheless it's a pretty decent campaign...
Is it a strong "IDEA" in the current context of creativity? I really don't think so...
It's one of those "nice" ads
just my 2 cents

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