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spronski's picture

clean, simple and attractive.
great !

Activity Score 54
Art Director
erhanali's picture

Very fresh idea.

Activity Score 368
Copywriter |

"Everyday is one short life"

Wordnerd's picture

Very nice! this will win for sure

Activity Score 6692
capywriter's picture

writingskills that kill

Activity Score 5509
Copywriter at Freelance
capywriter's picture

It has won already... last year ;)

Activity Score 5509
Copywriter at Freelance
nemesis's picture

i think the concept is good... nice execution... although the 'cheese' one looks kinda gross.

Activity Score 765
Creative Director
ideasandwords's picture

Despite the fast object being made from of food, it's rather a see/say idea. Surprised to hear such acclaim, and that it's an award winner.

Activity Score 8
artdirektor's picture


Activity Score 16
Art Director
Rog's picture

Overstated. A steak cut like a car would be enough.
This campaign pole-vaults over the line.

Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

adrianapr's picture

i think i must retire from advertising after learning that this is a "great" idea and won awards. it makes me very sad.
in good old times people used to call it BAD, at least (come on, just form anything with anything to say what you want??? Bahhh.)

and i hear "great", "very nice", "cool", "well done", etc etc etc... good for you, but to be very honest, for me it simply sucks!!!!!!!!!!!!!! Sorry.

Activity Score 1254
G.Yaghi's picture

do u think the porsche payed for "Dills", cz they indirectly saying that the porsche is a fast car??
or "Dills" payed for porsche???? cz Porsche sucks here :s

Activity Score 36
Art Director at Promofix Lebanon - Usek
tantrik_indian's picture

It seems lots of people without good understanding of advertising are commenting. "Great art direction" is taken to be reason enough for an ad to be "good". This is not advertising. How will this help sell the product, if the ad is itself disgusting? What will people think of the brand? What is the image they want to project?

"Oh, those are not our concerns, we have made a ""great"" ad!"


Activity Score 953
Copywriter |

~~this paranoid survived!~~

JAG's picture

I need Dills after viewing this campaign!

Activity Score 166
Web design
kai539's picture

only the concorde is appealing
idea is there, but it's gross

Activity Score 244
Nanyang Academy of Fine Arts
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