Legoman tattoo, chest

Agency Network: 
July 2010

Print advertisment created by Grey, Spain for Pilot, within the category: Office Equipment.

Pilot Extrafine

Advertising Agency: Grey, Barcelona, Spain
Art Directors: Jose Miguel Tortajada, Oscar Amodia, Dani Páez
Copywriters: Jürgen Krieger, Joan Mas, Luke Sholer
Photographer: Gonzalo Puertas
Illustrators: Diogo Dutra, Malen Feliz

Comments (11)

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kurtberengeiger's picture
Activity Score 7323

Nice idea.
Three motives would have been more than enough.

Hiperion's picture
Activity Score 3138

The best ads are the timeless. This ad would triumph in the 80s or today.
Congratulations guys.

MindDrift's picture
Activity Score 1170

Great idea. It should win a Cannes. But why 6 pieces? I think one or two would have been enough. It's a one off posing as a campaign.

velle's picture
Activity Score 1550

have you ever played with lego? could you always stop yourself even if you wanted to? ;-)

Cube's picture
Activity Score 458

Poor artwork. Hate to see the flash from the camera. Ruins the whole thing :/ Otherwise nice idea.

andyStock's picture
Activity Score 666

Have to agree with Cube - the over-exposure from the flash does spoil what otherwise is a brilliant, original, on-message idea.

Great advert.

Guest's picture

as great as these ads are.. you can't use that pen to do that on legos.

velle's picture
Activity Score 1550

that's not the point, silly.
that's what we do alot of times - exaggerate to make a point.

KynK's picture
Activity Score 20

Great work from Grey Barcelona but I do have to agree with Cube. The flash makes the artwork quality not as good as it should have been.

Hiperion's picture
Activity Score 3138

I can´t understand those colleagues who love art and artificial retouched.
Life is not perfect. Why should advertising be?
We're sick of perfect people, perfect scenery, perfect situations, perfect travels, perfect lies.

Open up your minds, guys!!!!