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Lions

Agency Network: 
Published/Aired: 
January 2013
Piaggio Print Ad -  Lions

Description

Print advertisement created by Grey, Israel for Piaggio, within the category: Automotive.

Caption

So stable, you'll think it's a car.

Advertising agency: ACW Grey Tel-Aviv, Israel
Executive Creative Director: Tal Riven
Creative director: Moti Rubinstein
Client manager: Dani Brande
Art: Shlomi Yerushalmi
Copy: Yura Vasilvitzki, Einan Groover
Supervisor: Sarit Sternhell
Account manager: Shiran Nimron
Production Manager: Meital Tzoref
Producer: Racheli Zatlawi
Photographer: Yaron Izhakov
Photoshop: Moshe Mizrahi
Special projects: Yael Hermesh
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tazyboy's picture

not bad

tazyboy
Activity Score 777
Art Director
jackmancer2017's picture

Well, actually it is pretty bad.
If you're on a scooter and think it's a car you're just delusional- and why is he on safari? -.^

jackmancer2017
Activity Score 6992
Copywriter at Editor/Student
Brainsugar's picture

Well, if the guy think its MP3 is a car, the lion will not and should eat him. The visual would have been more funny.
And if the lion thinks that the MP3 is a car, the lion is dumb. but the guy is safe.

Brainsugar
Activity Score 1631
Copywriter
Owolawi's picture

errrr....missed the spot!

Owolawi
Activity Score 1534
Copywriter at DDB |

www.owolawi.com

Zoupal's picture

Badvertising.

Zoupal
Activity Score 20
VampAd's picture

I like the word you used. I think I'll use it too. Thanks.

VampAd
Activity Score 1151
donau's picture

Sorry, but this is worse than talentless student.

donau
Activity Score 104
Copywriter |

donau

N17's picture

+1

N17
Activity Score 475
Creative Director
JLL's picture

Bad Photoshop.
Bad words.
Bad everything.

JLL
Activity Score 390
Director of Creation - Copywriter
kleenex's picture

not bad.

kleenex
Activity Score 51098
Web Designer/Developer
Camel Toe's picture

horrible... Sounds as a rough of a bad idea

Camel Toe
Activity Score 129
Creative Director at dim&canzian
philips's picture

bad idea and very bad photoshop

philips
Activity Score 50
philips's picture

bad idea and very bad photoshop

philips
Activity Score 50
the_lizard_king's picture

A retard way of advertising a retard product.

the_lizard_king
Activity Score 1257
Copywriter at Forecast advertising |

And then GOD said...
Let there be creativity!!!

Grrrr's picture

Stable, maybe, but why I shoud think it's a car?

Grrrr
Activity Score 1961
Illustrator
TheSmirkingFox's picture

The idea isn't bad, but the execution is terrible. Not even mentioning the photoshop disaster that is the lion.

TheSmirkingFox
Activity Score 145
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