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Koala

Campaign
Agency Network: 
Published/Aired: 
December 2010
pH Print Ad -  Koala

Also From This Campaign 2

Description

Print advertisement created by Scama, Brazil for pH, within the category: Education.

Caption

Return to nature what it gives to you
pH, once again, taking care of your future.

Advertising Agency: Scama Comunicações, Rio de Janeiro, Brazil
Creative Director: Gabriel França
Art Directors: Marcelo Amaral, Luis Parente
Copywriter: Gabriel França
Digital Artist: Marcelo Amaral
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NataliaLima's picture

Return what to nature, trash?

NataliaLima
Activity Score 1380
atb2005's picture

LOL

atb2005
Activity Score 13557
TommyO's picture

Seriously, I didn't get it too.

TommyO
Activity Score 1866
Copywriter |

That's me!
http://resiseymilim.wordpress.com

mtneylon's picture

Recycling, of course! Recycling what used to be raw materials from earth.

mtneylon
Activity Score 67
Indiana University
agwbl's picture

Of course they MEAN recycling. We only assume that because the idea of an ad encouraging one to litter is absurd. But it does read like a pro-littering ad.

agwbl
Activity Score 304
luispiter's picture

nice.. i like.. it

luispiter
Activity Score 2756
comunication
Rosh - new media photographer's picture

I like the photographic concept. Although it most likely isn't a photograph. Computer generated I'm sure.

Rosh
@roshsillars
http://www.rosh.com

Rosh - new medi...
Activity Score 3
Photographer
NataliaLima's picture

Badly generated, btw

NataliaLima
Activity Score 1380
Glut's picture

i get the recycling idea but it´s very bad executed, wrong way I think. Besides the "Give the earth back idea is too old"

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
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