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Road

Campaign
Agency Network: 
Published/Aired: 
July 2012
Petrobras Print Ad -  Road

Also From This Campaign 2

Description

There's a Brazilian tradition of releasing fire balloons during the months of June and July. But this practice is a crime and can cause fires and deaths.

Print advertisement created by Heads Propaganda, Brazil for Petrobras, within the category: Industrial, Agriculture.

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Highest Rated

bate_palmas's picture

Having spent some time in Brazil I understand this immediately and yes it is true.

But it's just not that exciting a concept. Sorry.

bate_palmas
Activity Score 1479
morse's picture

Very nice art direction, simple and clear message with some humor. Can you ask more?

morse
Activity Score 18087
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

kleenex's picture

I do not like the copy at all.

kleenex
Activity Score 51721
Web Designer/Developer
hmaffia's picture

Meh...

hmaffia
Activity Score 746
Copywriter at Universidade de Brasila |

http://heliomaffia.com.br

DilipRevar's picture
DilipRevar
Activity Score 264
Graphic Designer at Visualizer and Graphic Artist
Knownware's picture

I really like this!

Knownware
Activity Score 12
bate_palmas's picture

Having spent some time in Brazil I understand this immediately and yes it is true.

But it's just not that exciting a concept. Sorry.

bate_palmas
Activity Score 1479
billbernbach's picture

this ad for a oil company ?????
Works better if the client were a Fire department.

billbernbach
Activity Score 242
jackblack's picture

wow. Really? I mean really?

jackblack
Activity Score 2357
Art Director
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