Description
Print advertisement created by BBDO, Bolivia for Pepsi, within the category: Non-Alcoholic Drinks.
Ho, ho, ho, Merry Christmas
Creative Director: Rodrigo Zenteno
Art Director: Rodrigo Zenteno
Account Executive: Ximena Camacho
The white circle should be on the top of the head. Why is it in the back?
.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.
the bobble/pompom of the x_mas_cap is never on the top
one should not take life so seriously - as one will not come out of it alive.
little push!
Chaminda Rathnayake
Concept communicated, Well done! 8*
good
24/7 Instant Human Translation:
http://www.translia.com/affiliate/mahmoud --- http://www.onehourtranslation.com/affiliate/mahmoud84
why is the pirate logo of pepsi used for x mas.... arrrrrrrr (trying to force people to see things may not be the best for this acid hit of a logo)
cheers,
dlue
The Obama echo is past the time when it's working for this beverage. They need to wise up. Fast.
And did you noticed the "ho,ho,ho" trying to make it understood? A good ad doesn´t need to be explained.
way too forced
I'm here doing this, but feel I should be there doing that. But to do that, I have to be doing this. Does this make sense or do I have to explain that?
I really like that you are working to submerge the brand into culture, in this instance Christmas. But, I feel like Pepsi's whole goal right now is to give the brand back to the out-side-the-box, progressive generation.
I feel like Coke already embodies the 'classic Christmas', but Pepsi could take hold the 'Modern Christmas' by the Reindeer antlers. Christmas is a lot more to many people than that 'classically painted tablot' of presents by the fire, a snow storm and Santa... I would love to see the logo submerged within a cultural representation of the 'Modern Christmas."
Keep breaking down those walls!
Peace and love :)
-Alex
Very true, Coke does embody the Classic Christmas. I've always viewed Pepsi as more modern, and like you said...if done right, they could embody the Modern Christmas.
i don't like this ad but i think that they're not showing a xmas cap..i believe it's a santa with a big bag(the pepsi logo) i don't really like what pepsi have done with their logo and graphics.
sorry my lame english
Perhaps plan was to inject bit of mystery but if that's the case then I'd prefer something "profound-Err" than this, buy me another drink, anyone?
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