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Smoke or cancer cell

Agency Network: 
Published/Aired: 
February 2017

Print advertisment created by Pencil Wings, India for Pencil Wings, within the category: Agency Self-Promo.

Do you see smoke or a cancer cell ?!

Advertising Agency: PencilWings, Mumbai, India
Creative Director: Parvej Pathan
Art Director: Sandeep Shiraskar
Copywriter: Brijesh Mahanta
Photographer: Prashant Anjikar

Comments (3)

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Highest Rated

Dzsoi's picture
Dzsoi
Activity Score 8532

Copy is way too long and preachy and not linked clearly to the concept.

kleenex's picture
kleenex
Activity Score 50502

Well I see both.

Dzsoi's picture
Dzsoi
Activity Score 8532

Copy is way too long and preachy and not linked clearly to the concept.

Prakash Kamaraj's picture
Prakash Kamaraj
Activity Score 58

I see both.

Prakash Kamaraj, E L E M E N T S Branding

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