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Scissors

Campaign
Agency Network: 
Published/Aired: 
March 2008

Description

Print advertisement created by Grey, Canada for Pantene, within the category: Health.

Caption

Really strong hair.

Advertising Agency: Grey Canada, Toronto, Canada
Creative Director: Rick Kemp
Art Directors: Nicole Ellerton
Photographers: Westside Studios, Shanghoon
Copywriters: Nicole Ellerton, Marisa Maravalle
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spyro_e82's picture

nice execution n loved minimalism but wouldn't use pantene for my hair. huhu.

spyro_e82
Activity Score 46
softcell dnc, malaysia
iT-iS-i's picture

SAMSON!!!

Add insult to injury then burn the candle at both ends.

iT-iS-i
Activity Score 1721
Copywriter |

:: Put your ears against the ground so i can walk over what you heard::

Garg0yle's picture

DONE & REDONE! Since the age of superman comics... come on...

Garg0yle
Activity Score 144
IBD, Mumbai |

ShanGhai!

gtbernstein's picture

Again. I have no problem with people mentioning something has been done before. But please, if you are going to say it show us the previous ads.

gtbernstein
Activity Score 51
Creative Director at Guns & Butter
consolidated.db's picture

That comment is done and done!

http://adsoftheworld.com/media/print/skoda_sweden_woman

(second comment down. different execution but same idea)

consolidated.db
Activity Score 545
Copywriter at Ad Land
control C's picture

jajajajaja... that was the best comment on this add

control C
Activity Score 108
Copywriter
jazarah's picture

dont like it

jazarah
Activity Score 1262
Tripioso's picture

Mixing a concept with damaging hair care products? I don''t think so!

Tripioso
Activity Score 470
Art Director at Grupo Wisa |

Life's a Trip. Enjoy the Ride!

man thurd's picture

Not credible

man thurd
Activity Score 76
Singapore
jiahsisco's picture

Doesn't work to me. Looks okay but I think people like to see hair in shampoo ads and not broken scissors.

jiahsisco
Activity Score 246
Media Drink |

Jiah Sisco
www.mediadrink.com

Wordnerd's picture

at least they want strong hair, not HARD hair. this just wrong

Wordnerd
Activity Score 6692
Copywriter
teenie's picture

I don't know. Strong hair, yes. Hair I can't even cut? Hair I'm cursed to grow and grow and can't tame with a brush, a curling iron or scissors? I don't think so.

teenie
Activity Score 1894
Copywriter
niru1984's picture

This has actually been chosen by agencyfaqs.com as the international ad of the day. SHAME ON THEM.

niru1984
Activity Score 54
Copywriter at Brand Portrait
Weezard's picture

Hahaha, brilliant. Oh wait, thought it was another ad

Weezard
Activity Score 50
360 grados's picture

very clear

360 grados
Activity Score 305
Graphic Designer
Boris's picture

first idea

Boris
Activity Score 98
Copywriter
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