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Agency Network: 
Published/Aired: 
February 2012
Panasonic Print Ad -  QR Code

Description

Print advertisement created by Publicis, New Zealand for Panasonic, within the category: Electronics, Technology.

Advertising Agency: Publicis Mojo Auckland, New Zealand
Executive Creative Director: Mike Barnwell
Creatives: Jake Siddall, Sokpart Pao
Digital Creative Director: Greg Wood
Account Director: Belinda Dick
Agency Producer: Conan Gorbey
Account manager: Ollie Wall
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morse's picture
morse
Activity Score 18087
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Billoughsby's picture

The QR Code Ad was novel for 3 minutes. All QR Code Ads after that are best regarded with a paper shredder nearby.

Billoughsby
Activity Score 5150
Art Director |

That's it.

marano's picture

Yea, I've seen this too much already. Hey, that's the remote for my blu ray player. Bonus star for relating to me.

marano
Activity Score 348
Graphic Designer
simonds08's picture

qr codes are worse than hyperlinks saying "click here" or "learn more" because you really have no idea where you might end up. they were a novel idea giving you a secret special surprise when you scanned them but i am glad people are awakening to this flash in the pan. a qr code by itself is simply not compelling enough for someone to utilize it - that being said, if you want to put it as an afterthought in the bottom right corner it's a different story.

in short: this ad sucks

simonds08
Activity Score 598
pierrelastname's picture

BORING ONE

pierrelastname
Activity Score 2869
Copywriter
ace85le's picture

Yes it's quite boring it's a fact.

ace85le
Activity Score 3935
Marketing Manager |

-------------------------------

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Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

plustique's picture

looking familiar? http://adsoftheworld.com/media/print/ogilvy_asia_digital_recruitment_p...
and quite a poor replica at it.

plustique
Activity Score 5
tirthomitro's picture

like, way too saaaad!

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

Billoughsby's picture

The site is beset by spambots. Sad.

Billoughsby
Activity Score 5150
Art Director |

That's it.

torontose's picture

sad

torontose
Activity Score 393
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