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Tell your story, 6

Campaign
Agency Network: 
Published/Aired: 
November 2011

Description

Print advertisement created by BBDO, Italy for Oxydo, within the category: Personal Accessories.

Caption

Oxydo
Tell your story

Advertising Agency: DLV BBDO, Milan, Italy
Executive Creative Directors: Stefania Siani, Federico Pepe
Art Director: Vittorio Perotti
Copywriter: Luca Bartoli
Post producer: Davide Calluori
Photographer: Francesco Van Straten
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jackmancer2017's picture

Am I missing anything or does this actually have anything to do with sunglasses, apart from giving a fashionable-feeling?

jackmancer2017
Activity Score 6992
Copywriter at Editor/Student
George Souza's picture

Didn't get it.

George Souza
Activity Score 116
andylefty's picture

Frustrating spending time on this.

andylefty
Activity Score 4535
Graphic Designer at Central Saint Martins College of Art and Design
vote4pedro's picture

obviously his story is that he's a steampunk android trapped in the body of a 1950s douchebag. as you can tell by the styling of his sunglasses. or something like that.

vote4pedro
Activity Score 4601
Copywriter
Dharmesh aka danny's picture

9 for making me laugh. :D :D :D

Dharmesh aka danny
Activity Score 334
Copywriter at Post graduation diploma in advertising and public relation. Specialization in copy writing. |

Dharmesh Padia

hawaiian loop's picture

Not a big fan of that 80's look but, skipping the tagline, the overall composition is impactful.

hawaiian loop
Activity Score 47

strange days

Hadrons's picture

I don't like it.

Hadrons
Activity Score 6041

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

Takmelius's picture

wtf are you trying to say Luca?!?

Takmelius
Activity Score 203
Creative Director
kleenex's picture

The whole campaign stinks...

kleenex
Activity Score 51166
Web Designer/Developer
chinfeu's picture

And why keeping the nipple?... :-p

chinfeu
Activity Score 37
Graphic Designer at Orbit Plus Sdn. Bhd.
Nike Diesel's picture

What they all wrote above. Including Dharmesh's comment.

Nike Diesel
Activity Score 13630
Art Director
Glut's picture

what is oxydo?

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
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