Painting, 4

Agency Network: 
May 2008

Print advertisment created by Saatchi & Saatchi, Italy for Otrivin, within the category: Pharmaceutical.

Blocked nose?

Advertising Agency: Saatchi & Saatchi, Milan, Italy
Executive Creative Directors: John Pallant, Roger Kennedy, Olivier Girard, Jean-François Fournon
Creative Directors: Guido Cornara, Agostino Toscana
Art Director: Luca Pannese
Copywriter: Luca Lorenzini
Illustrator: Rob Perry
Photographer: Davide Bodini

Comments (31)

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Highest Rated

Bye's picture
Activity Score 1464

Inverted: What nasal spray for dogs exactly?

NIke's picture
Activity Score 61


entropiamonamour's picture
Activity Score 65

Love it.

esteb's picture
Activity Score 673

Is it for dog or humans?

Inverted's picture
Activity Score 193


Oh, and dumbasses.

Bye's picture
Activity Score 1464

Inverted: What nasal spray for dogs exactly?

whitespace's picture
Activity Score 1953

he was being sarcastic.

Kaifa's picture
Activity Score 136

Nice, funny, good.

"I could have killed 'em all, I could kill you. In town you're the law, out here it's me. Don't push it. Don't push it or I'll give you a war you won't believe."

Wordnerd's picture
Activity Score 6692

haha, nice!

Bye's picture
Activity Score 1464

Again, most of the positive comments come from people who joined right after this was uploaded. It's getting really bad lately. About the ad, if this isn't for dogs than there's really no logic behind this and again, nice art though accompanied by a very 'Italian' idea.

Wordnerd's picture
Activity Score 6692

agree on the "join and cheer"-tactic this is very sad. And I don't even get for what purpose. as if the comments here could score anything..

On the ad i disagree. i love being a smartass but here it doesn't bother me at all that it is not for dogs. it has an interesting visual is nice to look at and makes a clear message. i am sure people are able to understand the strech here. since otrivin is a quiet known brand in germany (guess in italy, too) if you don't know the brand it would be hard, i agree.

djakuza's picture
Activity Score 517

wow otrivin for dogs!! funny ads but they're making no sense!

getconnected2001's picture
Activity Score 987

Hats of to the Agency!

If you love indian advertising, do visit
Amit Singh

Rekker's picture
Activity Score 123

love it!
congrats guys!!

blacksmurf's picture
Activity Score 200

lovely done, nice concept...
really good job.

easy to say "art director".

Saatchi Makak's picture
Saatchi Makak
Activity Score 246


obladis's picture
Activity Score 298

I like it. Very good idea.

robottttrockkkk's picture
Activity Score 814
jon_this's picture
Activity Score 27

I don't know that brand but just by watching the visual and reading the copy I get the benefit...

I know its a dog but its funny and it more like a metaphore, some of you are real tightasses

m í t i c o's picture
m í t i c o
Activity Score 676

Also has it the eyes blocked?

De nada sirve una Gran idea sin una Gran ejecución.

BAdman's picture
Activity Score 23

I know its not for dogs, its more of a metaphor, i really like it.

nice gaijin's picture
nice gaijin
Activity Score 815

wow, one idea with four identical executions. How exciting.

FlyingDogs's picture
Activity Score 968

Hahahahaha!!! Funny.


sodomy's picture
Activity Score 262


yun siang orangutan's picture
yun siang orangutan
Activity Score 298


R. Rinaldi's picture
R. Rinaldi
Activity Score 686


Cooky1257's picture
Activity Score 16

You don't need to feature your target in your ads.
One small ctiticism is the ad only shows me the problem.

artads's picture
Activity Score 3

all 4 ads are thought provoking,humorous,intelligent and to the "point", i am rushing out to buy one

Scam Detector's picture
Scam Detector
Activity Score 1048

Mind you there were SIX CREATIVE DIRECTORS needed for this very mediocre campaign.

goldwin's picture
Activity Score 13

Too many fake comments. Too many users subscribed in the last day.
Sorry, but this is very pathetic from Saatchi.

awenindo's picture
Activity Score 215

Honest question:can somebody tell me, how do you know if a dog has a blocked nose?

ARALE_Norimaki's picture
Activity Score 16

the dog (hunting dog) use its sense of smell to point where the hunted duck/bird is. The pose of that dog is commonly used to point where the duck/bird is located...

if a dog has a blocked nose, it cant locate the hunted bird/duck even at his own head...:D