Agency Network: 
April 2010


Print advertisement created by Saatchi & Saatchi, Israel for Otrivin, within the category: Pharmaceutical.


Let the sea help you breathe

Advertising Agency: BBR Saatchi & Saatchi Tel Aviv / Switzerland
Chief creative officers: John Pallant, Roger Kennedy, Derek Green
Executive Creative Director: Yoram Levi
Creative directors: Nadav Pressman, Ad Noy
Art directors: Yuval Zuckerman, Udi Ovadia, Fiona Parkin
Copywriters: Idan Regev, Eliad Friedman
VP Planning: David Kosmin
Senior Planner: Guy Gordon
Planner: Carolyn Dateo
Account supervisors: Stéphanie Rupp, Kirsten Kollerie
Advertiser's Supervisor: Philippe Zell
Account Managers: Mélanie Foucher, Elena Ballestreros
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atb2005's picture

Photography and post production are brilliant.

Activity Score 13557
dsklan's picture

like girls plus octopus, but art could be better

Activity Score 1926
Art Director at homeshop
elmo141's picture

are sea creatures picking in theirs noses???

Activity Score 32
Copywriter at Young & Rubicam Brands
capywriter's picture

they help you to breathe better to open your nose more wider, just like the nose spray does...

Activity Score 5509
Copywriter at Freelance
i have a question's picture


i have a question
Activity Score 73
Netsurf Network
_yan_'s picture

I would put them under water.

Activity Score 162
Guest's picture

at first I though it's about a shampoo that cleans your smelly hair...
there is something wrong about those images.
I think I wouldn't buy the product

Tommy G.'s picture

Love this one, far the best one. Very artistic too.

There's one minor problem with the octopus, a color problem. We still see a blueish hue over the picture.It would have been better with a discrete reddish hint. No big deal here but this is the kind of things the artistic directir or the illustrator have to check out before delivering the files.

The shadows are not realistic.

Tommy G.
Activity Score 897
Graphic Designer at Job seeking
Guest's picture


Muneer Bhatti's picture

nyc campaign

Muneer Bhatti
Activity Score 146
Creative Director at (FMCG) PTC, LTC, Unilever, etc. |

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