Agency Network: 
April 2010

Print advertisment created by Saatchi & Saatchi, Israel for Otrivin, within the category: Pharmaceutical.

Let the sea help you breathe

Advertising Agency: BBR Saatchi & Saatchi Tel Aviv / Switzerland
Chief creative officers: John Pallant, Roger Kennedy, Derek Green
Executive Creative Director: Yoram Levi
Creative directors: Nadav Pressman, Ad Noy
Art directors: Yuval Zuckerman, Udi Ovadia, Fiona Parkin
Copywriters: Idan Regev, Eliad Friedman
VP Planning: David Kosmin
Senior Planner: Guy Gordon
Planner: Carolyn Dateo
Account supervisors: Stéphanie Rupp, Kirsten Kollerie
Advertiser's Supervisor: Philippe Zell
Account Managers: Mélanie Foucher, Elena Ballestreros

Comments (10)

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atb2005's picture
Activity Score 13557

Photography and post production are brilliant.

dsklan's picture
Activity Score 1926

like girls plus octopus, but art could be better

elmo141's picture
Activity Score 32

are sea creatures picking in theirs noses???

capywriter's picture
Activity Score 5509

they help you to breathe better to open your nose more wider, just like the nose spray does...

i have a question's picture
i have a question
Activity Score 73


_yan_'s picture
Activity Score 162

I would put them under water.

Guest's picture

at first I though it's about a shampoo that cleans your smelly hair...
there is something wrong about those images.
I think I wouldn't buy the product

Tommy G.'s picture
Tommy G.
Activity Score 897

Love this one, far the best one. Very artistic too.

There's one minor problem with the octopus, a color problem. We still see a blueish hue over the picture.It would have been better with a discrete reddish hint. No big deal here but this is the kind of things the artistic directir or the illustrator have to check out before delivering the files.

The shadows are not realistic.

Guest's picture


Muneer Bhatti's picture
Muneer Bhatti
Activity Score 146

nyc campaign