Advertisement

Ivory

Agency Network: 
Published/Aired: 
June 2008
Description: 

Print advertisment created by BBDO, Guatemala for Oriflame, within the category: Health.

Evens out and corrects the imperfections of the skin.

Advertising Agency: BBDO Guatemala
Creative Directors: Adolfo Lazo
Art Directors: Adolfo Lazo
Copywriter: Adolfo Lazo

Comments (12)

Log in or register to post comments

Highest Rated

Frits Harkema's picture
Frits Harkema
Activity Score 713

This, indeed, is the new look for modern women. You won't see any other kinda face on the catwalk.

AnubisibunA's picture
AnubisibunA
Activity Score 36

flat face, flat face!

esteb's picture
esteb
Activity Score 673

Done for a razor.
It's somewhere on this site.

Jon-Paul Mountford's picture
Jon-Paul Mountford
Activity Score 890

Aarg!! Runs you over, with a steam roller.
This kind of over retouching freaks me out, the aliens are here again.

www.jpmountford.com

vwray81's picture
vwray81
Activity Score 256

Wow these are just absolutely horrible.

purplerodent's picture
purplerodent
Activity Score 123

Mindhunter: i do not necessarily think this are that bad, with good placement probably in a magazine i think they basically show smoothness and you get it straight up by looking at it. i just think the line evens out is being taken to literal here and it clicks flat when you looks at the visual. but then again iam not a woman i thought it was selling smooth..

Mindhunter

Quink's picture
Quink
Activity Score 234

Male creative team? Yeah, thought so. This is how not to create a cosmetics ad. When makeup brands talk about "evening out your skin" they refer to the skin colour, certainly not its physical contours. This kind of visual pun falls FLAT.

CR_AD's picture
CR_AD
Activity Score 413
credosian's picture
credosian
Activity Score 273

if the sand was more prominent the idea would have been conveyed.
I think its a great idea... just needed a better, more convincing execution.

Be awesome :)

Frits Harkema's picture
Frits Harkema
Activity Score 713

This, indeed, is the new look for modern women. You won't see any other kinda face on the catwalk.

pierrelastname's picture
pierrelastname
Activity Score 2869

doneeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeee

Copywriter3003's picture
Copywriter3003
Activity Score 30

This is what an ad would look like if Terry Gilliam became an art director.

simon.gross's picture
simon.gross
Activity Score 541

Yeah, Brazil wasn't it?

Advertisement