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Bed

Campaign
Agency Network: 
Published/Aired: 
May 2012

Description

Print advertisement created by Publicis, Romania for Oral-B, within the category: Health.

Caption

Bad breath?

Advertising Agency: Publicis Bucharest, Romania
Chief Creative Officer: Razvan Capanescu
Art Director: Catalin Paduretu
Copywriter: Dan Frinculescu
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chuckieT's picture

In the parking space one, only one person is texting. That makes more sense than the rest; when a second person is texting the responses, it seems to suggest that everyone has bad breath. I don't think bad breath is that rampant a problem.

chuckieT
Activity Score 680
Creative
andylefty's picture

Good point.

andylefty
Activity Score 4535
Graphic Designer at Central Saint Martins College of Art and Design
Design Central's picture

Yah, agree with the above comment. Another person is making it weak.

Design Central
Activity Score 364
pixer's picture

BAD BREATH while texting, looks very crud...., tough to understand.

pixer
Activity Score 6
Art Director
phoamcor's picture

who's texting whom?
They're both in bed?
different beds?
what

phoamcor
Activity Score 1284
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