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Cableway

Campaign
Agency Network: 
Published/Aired: 
June 2010

Description

Print advertisement created by Unitas, Chile for Ópticas Schilling, within the category: Personal Accessories.

Caption

The sun surprises
it always comes across.
Protect Yourself.
Optics Schilling
See better

Advertising Agency: Unitas/RNL, Santiago, Chile
Executive Creative Director: Pancho González
Creative Directors: William Araya, Armando Macchi
Art Director: William Araya
Copywriter: Armando Macchi
Account manager: Alexis Sfeir
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Guest's picture

hhhhhhhhhhhhhhhhhhhhhhhhhhhhhh

Guest
funky_frogii's picture

dangerous?

funky_frogii
Activity Score 2538
Graphic Designer at Graphic designer. |

Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com

Guest's picture

are you serious?

Guest
philippertl's picture

I think the idea is weak and the execution too. What's the value for the consumer in that?

philippertl
Activity Score 656
Graphic Designer |

Please vote for us! http://www.thefwa.com/submissions/ertl-design

Guest's picture

Terrible copy, weak concept.

Guest
Jupiter's picture

this reminds me of a toothpaste (whitening) ad ;-#

Jupiter
Activity Score 547
Artifarty |

commenting just to gather more pencils:-)

Guest's picture

Buena armando, quedó muy buena. Bravo!
Javo

Guest
TommyO's picture

Why should I protect myself from the sun while I'm in there?

TommyO
Activity Score 1866
Copywriter |

That's me!
http://resiseymilim.wordpress.com

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