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Agency Network: 
Published/Aired: 
May 2012

Description

Print advertisement created by Euro RSCG, Switzerland for One Young World, within the category: Transport.

Caption

Fighting the world’s big problems at the same time.

Advertising Agency: Euro RSCG, Zurich, Switzerland
Creative Directors: Axel Eckstein, Frank Bodin
Art Director: Suzanne Friedli
Copywriter: Ivan Madeo
Graphics: Laurie Morard
Photographer: Lea Fischlin
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Milan Solanki's picture

the sign should be at the beginning of the stairs so no one has to climb halfway only to learn that they came up the wrong way

Milan Solanki
Activity Score 994
Copywriter at Spotlight Communication
kleenex's picture

not special at all.

kleenex
Activity Score 51767
Web Designer/Developer
Shawali's picture

There should be an award for the most boring campaign ever.

Shawali
Activity Score 8442
Art Director at freelance visual creative/Paris, France |

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

mystery-gal's picture

i iddnt; get the ad,,,,,,,,,,,,,!!

mystery-gal
Activity Score 28
imagineit's picture

I think this should be more ambient - not print - could be pushed much more!

imagineit
Activity Score 550
Agamenon's picture

What?!

Agamenon
Activity Score 135
Copywriter
army's picture

not very interesting

army
Activity Score 40
gonndo's picture

I think is clever because of its simplicity...

gonndo
Activity Score 1094
Copywriter |

Yes, my profile picture is my dog on my sister's bed, with a pillow and a blanket...

BLOODY FOOL's picture

???

BLOODY FOOL
Activity Score 199
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