Le Petit Prince

Agency Network: 
January 2011

Print advertisment created by Y&R, Colombia for Ofixpres, within the category: Office Equipment.

Everybody reads the same story differently

Advertising Agency: Y&R Bogotá, Colombia
Executive Creative Officers: Tito Chamorro, Victor Osorio
Chief Creative Officer: Mauricio Rocha
Creative Director: Juan Camilo Valdivieso, Oscar Muñoz
Art Director: Oscar Muñoz, Sebastian Otoya
Copywriter: Juan Camilo Valdivieso, Andres Celis
Illustrator: Juan Fernando Sierra

Comments (7)

Log in or register to post comments

Highest Rated

dnois's picture
Activity Score 32


pierrelastname's picture
Activity Score 2869

and what? what the benefit?

Wordnerd's picture
Activity Score 6692

agree. this is nice and all but this marker plays just a small role in this idea

Cookie_Monster's picture
Activity Score 643

I don't agree. It proves that this marker can change the perception of the whole story.

sirvan's picture
Activity Score 29860

I agree w/ your disagreement. While it doesn't spell out why this marker is better, it provides a great insight for the category that I haven't seen before. And sometimes, especially w/ a commodity, that's all you got.


"I love some things, and don't love some other things."

dnois's picture
Activity Score 32


bhuvneshwar.chd's picture
Activity Score 989

good illustration.

"If you are irritated by every rub, how will you be polished?"
— Rumi

Diplodokus's picture
Activity Score 1819

Just like most Press Lions this year, a bit overdone. Especially in relation to the product.