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Offroad fury

Published/Aired: 
October 2005
 Offroad fury

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Description

At first look Playstation is advertising on the right side of this double page spread. Of course they actually bought both sides. I presume the left side is promoting a fake brand and it's just props for the right side. Perfect combination of imagery for a teen's mind.

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Plywood's picture
Plywood
Activity Score 6
Copywriter
Sven Gali's picture

don't get it don't want to

Sven Gali
Activity Score 845
Photographer
CommandZ's picture

Overused device. Seems to be a missed opportunity to actually make the right hand ad stand on it's own with any kind of clever headline or idea beyond the faux left ad bleed over as it were.

CommandZ
Activity Score 2498
Creative Director
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