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Chicken

Campaign
Agency Network: 
Published/Aired: 
September 2009

Description

Print advertisement created by University of North Texas, United States for NoButts.org, within the category: Public Interest, NGO.

Advertising School: University of North Texas, USA
Art Director / Copywriter: Jason Perez
Photographer: Scott Harben
Instructor: Jack Sprague
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Highest Rated

yoshimotobear's picture

This wasn't photoshoped, was it?
man... looks like a voodoo to me.
great effort though

yoshimotobear
Activity Score 45
Guest's picture

More than any other of the series in this campaign, the chicken has the most profound effect on me because that's what I consume the most. This imagery is very effective at being both shockingly disgusting and hypnotic, like a car wreck on the interstate. I'm not personally a smoker and am not fond of the habit, but I do have friends and loved ones that do. Luckily they're all pretty respectful when it comes to their cigarette butts. Brings to mind the old euphemism: you are what you eat.

Guest
lucdesaulniers's picture

...a one legged chicken?

lucdesaulniers
Activity Score 1145
Guest's picture

Nay, most likely not one legged, simply chopped in half to show his insides.

On another note, it's a fairly effective ad, sure to make some stomachs turn.

Guest
Guest's picture

Good to know that I can get poison from cigarettes without actually being a smoker.

Do you think PETA will raise a fuss over this campaign?

Guest
Guest's picture

This is terrible. It seems really irrelevant. Does smoking really kill animal? Do smokers really care?

It seems like young ferrel art directors kill animals not cig butts. And isn't that (animal mutilation) an early sign of serial killer?

We should keep an eye on "Dexter" here. Look at that precision!

Guest
Mantufayo's picture

Cousin Fred!!
This is unacceptable and cruel

Mantufayo
Activity Score 580
Creative Director
Guest's picture

Love it.

Guest
Dev Kumar's picture

They're saying that the chicken will feed on cigarette butts. It's not right on 2 counts: first, chicken are very careful about what they eat and second, stray chicken, if any, don't end up on our plates.

Dev Kumar
Activity Score 834
Copywriter at Mumbai
Guest's picture

cutting the poor animals into half just for your crap idea???

Guest
Guest's picture

i think chickens have been killed for far lesser causes. get off your high horse

Guest
yoshimotobear's picture

This wasn't photoshoped, was it?
man... looks like a voodoo to me.
great effort though

yoshimotobear
Activity Score 45
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