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Agency Network: 
Published/Aired: 
December 2010

Description

Account manager: J.B. Ling

Print advertisement created by McCann, Malaysia for National Cancer Society, within the category: Public Interest, NGO.

Advertising Agency: McCann Erickson, Malaysia
Executive Creative Directors: Szu-Hung Lee, Hwa
Art Director: Jerome Ooi
Copywriter: Szu-Hung Lee
Copywriter: Jennie Ban
Art Director: Hwa
Designer: Chan Sze Mei
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morse's picture

Nice and provocative headlines.

morse
Activity Score 18024
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Jimmy Terroir's picture

Great for communicating serious information in a very friendly way

Jimmy Terroir
Activity Score 35
Planner
HappyHour's picture

I just read three long copy ads about pap smears. Nicely done.

HappyHour
Activity Score 2381
Chench's picture

So where did this ad actually get displayed? In public? I guess not in Malaysia.

Chench
Activity Score 38
Marketing Manager
junkiejenn's picture

These posters appear in the ladies' room of prominent restaurants in town. They were plastered at the back of the stall doors so you know, only the ladies can read them

junkiejenn
Activity Score 2
Copywriter
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