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Comments (11)

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Highest Rated

CC3's picture
CC3

Agreed. Doesn't anyone try anymore?

nyzz's picture
nyzz
Activity Score 84

amazing line :)

Ravages's picture
Ravages
Activity Score 842

One could cut sarcasm with a butter knife.

addyong's picture
addyong
Activity Score 155

Yeah... it cut like a knife!! Superb headline!

Open Fire's picture
Open Fire
Activity Score 30

I really like the copy.... a good campaign

"By far the most important thing is the art of metaphor". Aristotle.

proverbialthought's picture
proverbialthought
Activity Score 278

I love it!!! And if I was a fan of the bands they feature I would be even more loyal after a campaign like this. I mean it is absolutely fabulous.

As a fan of a different underground scene I love the sarcasm others have noted because it puts others (MTV/BET fans) who think that their opinion matters more than mine because it is shared with a larger, more superficial segment of the population right in their place! I love it, and wish I had come up with it.

On a related note... The Backstreet boys have a new single out. I know, "Who the heck are the Backstreet boys"?

Culture In Ads: www.culturaltheology.org

Mittens's picture
Mittens

With all due respect, this is a common line used all around the indie band scene. Nothing new about it really.

I've even seen the same line used (multiple) times in band magazine headlines.

CC3's picture
CC3

Agreed. Doesn't anyone try anymore?

proverbialthought's picture
proverbialthought
Activity Score 278

Thanks, well I guess it's time for me to introduce it to the underground hiphop scene.

Culture In Ads: www.culturaltheology.org

sold's picture
sold
Activity Score 3305

line ok, not superb, please.

DavieG's picture
DavieG

Great line. Great campaign. Although yes, some are better than others.

arthropodbunnies's picture
arthropodbunnies
Activity Score 17

Who cares if it was used already in your underground anything...great application!

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