Agency Network: 
February 2010

Print advertisment created by Lg2, Canada for MSSS, within the category: Public Interest, NGO.

Is gambling taking up all your time?
Gambling: Help and referral 18004610140

Advertising Agency: lg2, Quebec City, Canada
Creative Director / Copywriter: Luc Du Sault
Art Director: Vincent Bernard
Illustrator: Marc RIvest
Photographer: Marc Couture

Comments (12)

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Marlus Lau's picture
Marlus Lau
Activity Score 1808

Humm...interesting. (This is obviously the most common comment of mine in this site).

Danbreezy's picture
Activity Score 57

I get it, but the idea is too simple... dull rather.

ek kanya's picture
ek kanya
Activity Score 814

just for kicks? is there really an ad out there like thiss?

am an advertising junkie | read my flog at

xcreativity's picture
Activity Score 2374

With the 'idea' of gambling i believe the ad should be something more... risky?! :-)

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hermotsura's picture
Activity Score 254

For a topic like this, it should be more dramatic. As it is, besides being kinda boring, it's a bit too... organized.

pepsiice's picture
Activity Score 253

good idea =') but can improve on art direction and colours

vagdz's picture
Activity Score 261

Good idea. Art direction o.k.

Anne's picture
Activity Score 508

Simplicity makes it appealing.Good methaphor.

Dzsoi's picture
Activity Score 8532

Nice and creative, I am not sure about the effectiveness.

Brain-Art's picture
Activity Score 1101

Ok. Art direction not well

NiceGal's picture
Activity Score 13

The idea is nice, but could be more well executed. I don´t know if cards hanging from out of the agenda is the right solution...

rolling.stone's picture
Activity Score 2741

Idea is OK, art direction could have been better


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