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Agency Network: 
Published/Aired: 
November 2010
Moustaches Make A Difference Print Ad -  Gandhi

Description

Print advertisement created by TBWA, India for Moustaches Make A Difference, within the category: Public Interest, NGO.

Caption

Protester / Prophet
Moustaches Make A Difference.
This month, help us support prostate cancer research by growing a moustache.
If you can't get grow one, get one at mosmakeadifference.com, and encourage your friends to donate.

Advertising Agency: TBWA\Singapore, Singapore
Creative Directors: Hagan de Villiers, Gary Steele
Art Directors: Reginald Ocampo, Danny Teo
Copywriters: James Holman, Martin Loh
Illustrator: Reginald Ocampo, Roger Tan
Developers: Tony Chew, Sean Tan
Production Managers: Sally Sim, Allen Pattiselanno
Account Service: Jaclyn Lee, Alrick Dorett
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Guest's picture

Dome with hats and with glasses.

Guest
Guest's picture

know the ad you mean, but the idea is clearly different.

Guest
CMON's picture
CMON
Activity Score 31
Guest's picture

Good point!

Guest
Guest's picture

We should start a website that chronicles such blatant rip-offs in advertising.

Guest
AssassinX's picture

I think the strategy is kinda old.

Nice execution tho.

AssassinX
Activity Score 1329
KarlHelou's picture

The concept is indeed the same but i think the mustache idea is more relevant because of the "historical weights" of those (and the bearers). A large part of the people who changed in their domain were wearing facial hairs, while Oogmerk is just stereotype #1 to stereotype #2

KarlHelou
Activity Score 4
manumartin5's picture

i like the concept.. even it could have been better in execution.

manumartin5
Activity Score 1196
Art Director at Infinity Advertising Services Pvt. ltd.
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