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Duck

Agency Network: 
Published/Aired: 
January 2011
Description: 

Print advertisment created by Monday, Thailand for Mini Hearing Aid, within the category: Electronics, Technology.

Said "Duck". Heard "Duck".

Advertising Agency: Monday, Bangkok, Thailand
Executive Creative Directors: Passapol Limpisirisan, Wiboon Leepakpreeda
Copywriters: Ingkarasm Techotantiphat, Jirayu Ardsamang
Art Directors: Trisith Arreevong, Pakorn Inthachai, Sarita Chanthai
Photographer: Kamin Jaroensuk
Illustrators: Pakorn Inthachai, Thapat Kijrujipark, Tripuck

Comments (15)

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bj-71's picture
bj-71
Activity Score 117

Love the art works!

aMm's picture
aMm
Activity Score 60

goood

aMm

Geimima's picture
Geimima
Activity Score 824

both work well. xln

life is a playground

Lazarus's picture
Lazarus
Activity Score 1536

Not Thai standard.

suresh90's picture
suresh90
Activity Score 620

cute sketches :)

jackmancer2017's picture
jackmancer2017
Activity Score 6992

Why those cartoons in the middle? I don't fully get it.

Sdb's picture
Sdb
Activity Score 1362

If you are impaired, you might hear something instead of Duck, so the probable options that you might think are the things in the middle, but in the end you hear only Duck.. Dats the sp of the product..

dadada's picture
dadada
Activity Score 1720

i don't get it, why those figures? however the packshot could make the ad!

Everybody is creative, be yourself.

Billoughsby's picture
Billoughsby
Activity Score 5144

dadada: Those "figures in the middle" are items the names of which might sound like the word "duck" to a person starting to lose their hearing: duck; jug; truck; plug; bug. People with nerve deafness start suffering from what experts call "consonant confusion". This illustrates the phenomenon well, in a friendly format.

Like it a lot.

That's it.

Leo Turk's picture
Leo Turk
Activity Score 34

How would that work in Thai?

Billoughsby's picture
Billoughsby
Activity Score 5144

With chili sauce?

That's it.

luispiter's picture
luispiter
Activity Score 2756

jajaja i like it

CommandZ's picture
CommandZ
Activity Score 2498

What BillO said quite well.

kleenex's picture
kleenex
Activity Score 50528

nice art, but not so sure I like the idea.

shahidali's picture
shahidali
Activity Score 4069

Superb.

shahid

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