Electric chair

Agency Network: 
October 2008

Print advertisment created by PS10, Brazil for Mineirinho Zero, within the category: Non-Alcoholic Drinks.

The new Mineirinho Zero. Don't miss it.

Advertising Agency: PS10, Rio de Janeiro, Brazil
Creative Director / Art Director: Digo Souto
Copywriter: Felipe Gaúcho
Photographer: Manufatura Digital

Comments (8)

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Highest Rated

Roger Daly's picture
Roger Daly
Activity Score 355

Best of dull series.

parashute's picture
Activity Score 43

something wrong with post but idea is funny.
like packshot treatment very much.

CR_AD's picture
Activity Score 413

one idea but bad photoshop !

SeanMartin's picture

All three just look... weird somehow. The dynamics dont look like any of these guys are enjoying their supposed final moments so much as it looks like some bizarre series of S/M scenes.. especially this one: "Yeah, baby, suck on it like you know I like it!". Individually, I'm sure they're all very arresting, but taken as a total campaign, it's a bunch of WTF kind of moments.


Here, let me save everyone the trouble of asking. "Do you even work in advertising?"

STRTLRS's picture
Activity Score 1601

Did they really have to alter the product shot to match the ad? That tells you how weak this is.

I think, therefore... yeah.

Roger Daly's picture
Roger Daly
Activity Score 355

Best of dull series.

BrettHeart's picture
Activity Score 136

sorry, i don't get it! And the artdirection? Don't like it...


jungle boy's picture
jungle boy
Activity Score 196

Don't miss it? Is that it?

danverde's picture