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swat's picture

nice photography, great art direction, great copy....to sum up in one word:brilliant!
but poor horses...

swat
Activity Score 355
LAZ's picture

i'd agree to the photography, but thats is. But it still makes the ad worth looking at.

/LAZ

LAZ
Activity Score 288
Art Director
chintan ruparel's picture

love the dark feel in these!

chintan ruparel
Activity Score 1516
Copywriter |

~ old habits die hard, older ones never do ~

GeGeGe's picture

god save the copy! Mark the copy might be really pissed with the size of his nice lines! shame on the art directors!

GeGeGe
Activity Score 46
General Manager
_inkpact's picture

very good. Nice art direction supporting a good concept and better copy; really strong copy´ campaign

_inkpact
Activity Score 84
Art Director
hang-the-dj's picture

Um, I'm not sure about this being a 'really strong campaign' I mean the pics are kinda cool but I think the lines are predictable and actually quite crap. It's and ad for horse racing and they're showing horses, racing - what's the concept again?

hang-the-dj
Activity Score 1262
Copywriter
salva5's picture

I agree with that. The photo is awesome but I can't find the new idea - we all know that before. The copy it's ok but also it's a very used resort.

salva5
Activity Score 22
Web Designer/Developer |

<a href="http://salva5.net">S5</a>

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