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The Deer

Campaign
Agency Network: 
Published/Aired: 
March 2010

Description

Print advertisement created by Jung von Matt, Austria for Mercedes, within the category: Automotive.

Caption

See better in the dark. The night vision assistent of Mercedes-Benz.

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bknowlden's picture

I really like this.

bknowlden
Activity Score 3647
Art Director |

--
brandon

www.brandonknowlden.com

Itsmrme's picture

What is there to like? Why use the deer. Is this suppose to be with the other three print pieces? Nice art work, missing the link.

Itsmrme
Activity Score 126
Art Director at Chicago Portfolio School
ivan's picture

Not part of that campaign. It's a separate ad.

ivan
Creative Director at Ads of the World
Aphex's picture

Pudo haber mejor ejecución, parece un gráfico de Autocad. Pensando en voz alta:

1. El venado alumbrado por esa luz de circo que se centra en el presentador.
2. Dramatizando: "Ahora tienes ojos en la pista", no es el copy, pero podrían haber salido ideas más interesantes.

Saludos.

Aphex
Activity Score 264
Copywriter |

"Si eres buen copy, presiona alt + F4"

gioborde's picture

DUDE!!!, thanxs for ellaborating the way you would do it, but this is the way THEY did it, It seems pretty easy to spice up an idea thats already done, but I really dont see anything more interesting in the way you draw it. With all due respect, its pretty annoying the way a person sees an ad and just comments on the way HE would have done it better.
Cheers

gioborde
Activity Score 1387
Art Director at LEO BURNETT |

GiBo

sloppy4's picture

i'm getting one of them there mercedes. it turns stuff into gold. gold!

sloppy4
Activity Score 1492
talkingisfree's picture

Like it a lot. Love the deer.

talkingisfree
Activity Score 2712
Art Director
Geimima's picture

nice.. well done. its campaignable, why only deer? lot things can be done than just a deer.

Geimima
Activity Score 824
Art Director at Trimedia Imaji |

life is a playground

pez's picture

nobody speaks spanish here... why don't you try all us to understand you Aphex?

pez
Activity Score 1804
Creative Director
Aphex's picture

El español es tan bonito, a veces cansa escribir en otro idioma... especialmente si lo que luego lees es un espiral de profundo ego porque haces notar la falta de creatividad. Con todo respeto, el aviso es "genial".

Aphex
Activity Score 264
Copywriter |

"Si eres buen copy, presiona alt + F4"

live_comments's picture

Like it!

live_comments
Activity Score 48
alexander_bickov's picture

Great ad

alexander_bickov
Activity Score 3279
mynscl's picture

concept was awesome,but the execution could've been better

mynscl
Activity Score 32
rolling.stone's picture

great - stretchable idea

rolling.stone
Activity Score 2741
Copywriter at Delhi , India |

-------------------------------------------------------------------

~ Quite obviously, I have gathered no moss ! ~

Dzsoi's picture

Simple, correct idea - nice ballance between being creative and being consumer-friendly.

Dzsoi
Activity Score 8532
Copywriter at junior copywriter
Mtl Dave's picture

Good one.

Mtl Dave
Activity Score 274
Other
Guest's picture

proper execution! Congrats

Guest
Guest's picture

gefällt mir, kann mir aber gar nicht erklären warum es mir gefällt, irgendwie rätselhaft, lg Franz Pfluegl fotograf.at

Guest
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