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Shumacher

Published/Aired: 
April 2012
Mercedes Print Ad -  Shumacher

Description

PUMA strengthened its motorsport presence when the brand joined forces with formula one giant Mercedes AMG. Mercedes’ precision racing, p

Caption

Racing will never look the same.

Advertising Agency: PUMA Internal Creative Agency
Art Director: Jason Woz
Copywriter: Jenni Williamson
Photographers: David Stuart, Mark Teo
Retoucher: Scott Dorman / Smalldog Imageworks
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Highest Rated

mad4creativity's picture

in the ad copy is "Racing will never look the SOME" ----- it should be "Racing will never look the SAME"....
brilliant work though no doubt (with a minor grammar error)

mad4creativity
Activity Score 54
Copywriter
khmerteen's picture

look stunning!

khmerteen
Activity Score 4
Graphic Designer at Shawgroup
mad4creativity's picture

in the ad copy is "Racing will never look the SOME" ----- it should be "Racing will never look the SAME"....
brilliant work though no doubt (with a minor grammar error)

mad4creativity
Activity Score 54
Copywriter
aGoos's picture

If you see the image on real size it does say SAME, not SOME. There is no grammar error. Very nice work indeed.

aGoos
Activity Score 13
Graphic Designer at Graphic Design, Art Direction, Frankfurt am Main
chuckieT's picture

Where do they stick the hose for the fuel?

chuckieT
Activity Score 680
Creative
k432123's picture

Absolutely good!

k432123
Activity Score 5
Marketing Manager
mad4creativity's picture

sorry folks for my blooper..its just that i could not get the bigger picture...hehe...my mistake of A or O - though ads are quite good indeed...

mad4creativity
Activity Score 54
Copywriter
incoming's picture

I really enjoy this ad. Great idea, great visual, the message is right to the point.

incoming
Activity Score 107
Pratt Institute
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