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Precision

Campaign
Agency Network: 
Published/Aired: 
March 2008

Description

Print advertisement created by Jung von Matt, Austria for Mercedes, within the category: Automotive.

Caption

Drive with the highest precision: with the direct-steer system. Mercedes-Benz, organizer of the Mercedes Trophy 2008.

Advertising Agency: Jung von Matt/Donau, Vienna, Austria
Creative Directors: Volkmar Weiss
Art Director: Volkmar Weiss
Copywriters: Thomas Niederdorfer, Dietmar Voll
Illustrators: Dian Warsosumarto, Gregor Moser
Account Supervisor: Judith Zingerle
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Seixas's picture

How can I do a square with a car?
No good.

Seixas
Activity Score 95
Creative Director |

"What it is. What it was."

elnietodeNicho's picture

drive around one block. voilá!

elnietodeNicho
Activity Score 361
Copywriter at euro rscg beker
mindthegap's picture

poor and wrong.

mindthegap
Activity Score 16
ki's picture

mmmh i think u can do it better guys

ki
Activity Score 124
Copywriter
beaver's picture

all those people to do this?

:-(

beaver
SuperChicMillionaire's picture

This is a deviation from non-deviating concept!!! now its a square, which means its deviated 3 times, are they saying this car is out of control?! what's next??? a circle!!!???

SuperChicMillionaire
Activity Score 34
december's picture

It's Tron, and that dude is about to lose a life

december
Activity Score 93
Copywriter at Southern Methodist University |

I used to think heavy thoughts, until they crushed my head.

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