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National Geographic

Campaign
Agency Network: 
Published/Aired: 
December 2009

Description

Print advertisement created by DDB, Mozambique for MCEL MFW, within the category: Recreation, Leisure.

Caption

Discover the Africa you can't see on National Geographic.

Advertising Agency: DDB, Maputo, Mozambique
Creative Director: Lenilson Lima
Art Directors: Alexandre Pons, Lenilson Lima
Copywriters: Moisés de Oliveira, Sérgio Aires
Illustrators: Mang, Muzima, Hambro
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TommyO's picture

I had to watch all ads in the series, but finally decided to like it. So, I like it. Nice art work.

TommyO
Activity Score 1866
Copywriter |

That's me!
http://resiseymilim.wordpress.com

Hibon's picture

Nothing new... just a nice "african style" artwork.

Hibon
Activity Score 3734

Simple ideas are the best !

Phil Lestino's picture

Of course this is new...Have you seen this before? The artwork is nice, the message is simple, as your tagline says (and I agree with you) "simple ideas are the best"

Phil Lestino
Activity Score 1684
meraj's picture

liked da tagline

meraj
Activity Score 216
university
dollypoppin's picture

Yes, liked the tagline too. Makes me want to check out African fashion.

dollypoppin
Activity Score 1423
Copywriter at Conceptboard Advertising |

---------
"Nihil sub sole novum"

mikeelrapido's picture

Africa has it's 5 minutes now..

mikeelrapido
Activity Score 1929
Copywriter at Evo S.C. |

<---------------SexInAds------------------>

http://www.facebook.com/sexinads
http://sexinads.tumblr.com

Guest's picture

Making of the print campaign: http://www.youtube.com/watch?v=v5ZyCS02UI8

Guest
Hibon's picture

Now i get it...great craft work, so nice print ad . (guys you should present the video with all the prints before) tks

Hibon
Activity Score 3734

Simple ideas are the best !

lalith.rajeev's picture

superb illustration

lalith.rajeev
Activity Score 116
Art Director at bahrain
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