Angry wall, 1

Agency Network: 
July 2008

Print advertisment created by DDB, Denmark for McDonald's, within the category: Food.

Let's keep the city nice. Use the trash can.

Advertising Agency: DDB Denmark
Creative Director: Patrik Danielson
Art Director / Copywriters: Bue Peitersen, Mikkel Møller
Photographer: Christian Stæhr

Comments (10)

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tipptapp's picture
Activity Score 133

So, there are two keyholes in the wall??? What are they there for?

bluebritfan's picture
Activity Score 47

to open up to a better city.. lol. never got it... it could be stains, grafitti, or whatever.. anything than keyholes.. keyholes are in doors, not in walls.. got it, copy and art director? got it? got it, mcdonalds?

fersvax's picture
Activity Score 1239



special k's picture
special k
Activity Score 145

two keyholes in the wall?

dico's picture
Activity Score 332

mmm... so weird, i dont know...

Indiana Journo's picture
Indiana Journo
Activity Score 26

Oh.. I guess that's the idea then, the scowling face that disapproves of the trashed Mc-pack.. But why are there two keyholes right next to each other, on the outer wall of what seems to be a street?
Okay concept, vague execution.

terry127's picture
Activity Score 80

can someone just explain the key holes

is it a Denmark thing or what?????

mpaev's picture
Activity Score 4

I can explain.

The keyholes in the wall is a commen thing in Denmark.

Its used by Socialcare personal to gain access to the home of the person they care for.
when they turn the key in the lock it releases a cylinder with the key to the house. and thereby they only need to bring one key with them instead of a lot.

Hope it explain it ;)

miko1aj's picture
Activity Score 3086

nice, simple campaign.

rave's picture
Activity Score 51

Denmark guys, this campaign is a DENT MARK on ur carrier!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!