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AM–PM, Guy

Campaign
Agency Network: 
Published/Aired: 
December 2011

Description

Print advertisement created by DDB, Austria for McDonald's, within the category: Non-Alcoholic Drinks.

Advertising Agency: DDB Tribal, Vienna, Austria
Executive Creative Directors: Eric Schöffler, Hannes Böker
Creative Directors: Lukas Grossebner, Dian Warsosumarto
Copywriters: Christoph Schönbäck, Lukas Grossebner
Art Director: Dian Warsosumarto
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vote4pedro's picture

not particularly appetizing. then again, neither is mcdonald's.

vote4pedro
Activity Score 4601
Copywriter
Billoughsby's picture

Natural.

Billoughsby
Activity Score 5144
Art Director |

That's it.

hmaffia's picture

Big deal...

hmaffia
Activity Score 746
Copywriter at Universidade de Brasila |

http://heliomaffia.com.br

andylefty's picture

Can't say I get it.

McDonalds is open morning and night.

andylefty
Activity Score 4535
Graphic Designer at Central Saint Martins College of Art and Design
iambusy's picture

its a feel good ad..its nice

iambusy
Activity Score 2219
Copywriter |

busy.

Trichinosis's picture

What do you want to tell us? That you are overslept in the morning? That coffee wakes you up? Everything completly new and exciting to me! Next time guys sleep on it before publishing an ad!

Trichinosis
Activity Score 204
phaios's picture

nice!

phaios
Activity Score 5
Hadrons's picture

I like it - makes you grab a nice cup of M.java

Hadrons
Activity Score 6041

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

Abhishek Parikh's picture

I pretty much like the idea.. simple

Abhishek Parikh
Activity Score 568
jenny ray's picture

simple and ordinary

jenny ray
Activity Score 52
buzzvuzz's picture

call me party pooper, ain't telling that it's a ripoff, but the idea and execution is just too similar. Maybe someone just didn't see the ikea prints, although they are pretty old

http://adsoftheworld.com/search/aotw/ikea%20sleep%20well

buzzvuzz
Activity Score 2
Art Director
kleenex's picture

HUH!?!?!?! A McDonalds breakfast is not going to make you perky???

kleenex
Activity Score 51110
Web Designer/Developer
Billybell's picture

bof

Billybell
Activity Score 373
Art Director
guto_soares's picture

I only liked this one.

guto_soares
Activity Score 107
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