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Jet ski

Agency Network: 
Published/Aired: 
July 2011
Description: 

Print advertisment created by Ogilvy, India for Mayur Ply, within the category: Industrial, Agriculture.

Advertising Agency: Ogilvy & Mather, Kolkata, India
Executive Creative Director: Sumanto Chattopadhyay
Creative Directors: Sukhendu Mukherjee, Koustuv Chatterjee
Art Directors: Altaf Hossain, Partha Chowdhury
Photographers: Suman Mukherjee, Sanjib Ghosh

Comments (11)

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morse's picture
morse
Activity Score 18024

Why jet-ski? What's the connection to the product?

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Nike Diesel's picture
Nike Diesel
Activity Score 13630

I fail to see the connection on all of them as well. I really don't get it. Please someone explain!

The JACK's picture
The JACK
Activity Score 438

I think they want to indicate smoothness of plywood..

Hammad S's picture
Hammad S
Activity Score 484

I like the jet ski take on wood but I don't get this.

justinsmnz's picture
justinsmnz
Activity Score 3

The plywood advertised is intended for marine use. I think the concept is fantastic.

Nike Diesel's picture
Nike Diesel
Activity Score 13630

Thanks for the explanation.

ace85le's picture
ace85le
Activity Score 3935

I like it but definitely not wow.

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pinkads's picture
pinkads
Activity Score 116

Copy is needed here... I'd think 'waterproof ply'..

_______________________
it's all in the head!!!

Glut's picture
Glut
Activity Score 3935

what is this?

BigTU's picture
BigTU
Activity Score 19

nice!

Alexandrine.r's picture
Alexandrine.r
Activity Score 2

What a great sensitivity in comparing the wood's textue + water, intelligent idea!

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