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Batman and Robin

Campaign
Agency Network: 
Published/Aired: 
January 2008

Description

Print advertisement created by Ogilvy, Hungary for Matchbox, within the category: Gaming.

Advertising Agency: Ogilvy Budapest, Hungary
Creative Director / Copywriter: Gabor Spielmann
Art Directors: Bruno Almeida, Eric Napier, Viktor Uhrin
Illustrator: Morpho
Photographer: Pál Nánási
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Saatchi Makak's picture

Nice try but keep trying. You'll get there.

Saatchi Makak
Activity Score 246
Singapore
mondo's picture

to JagDISH: a bit arrogant for a student beeing here just for one week and 2 days, ain't !?

mondo
Activity Score 142
brain123's picture

Pretty much.

brain123
Activity Score 830
Creative Director at Crea DRAFTFCB
sumsum's picture

it's a very good campaign.

sumsum
Activity Score 613
copywriter
klaussnow's picture

don't get it, if its supposed to be 'drivers' of matchbox cars, err hand holding position is very awkward.

klaussnow
Activity Score 1645
Art Director |

... its already been done...

strongbone's picture

where is my car?

strongbone
Activity Score 107
Art Director at ScamAd
Steviec's picture

I like it. It's a really nice insight into the imagination of a child playing with matchbox cars. They're the driver (imagining that they're Batman). This is the only one that really works though. How many 4 year olds watch Pulp Fiction?

Steviec
Activity Score 126
Copywriter
mondo's picture

unfortunately this ad communicates to slow ...

mondo
Activity Score 142
super calibara's picture

Or is it u?

super calibara
Activity Score 176
Ho Chi Minh City
Jonny Lonestar's picture

made for award shows. won't get there.

Jonny Lonestar
Activity Score 282
Art Director
bottleHeD's picture

What is Matchbox?

bottleHeD
Activity Score 90
Art Director at OgilvyOne
cullers's picture

A mini toy car that is about the size of a matchbox.

cullers
Activity Score 332
SCAD
mikepants2005's picture

How about the other 2 fingers FUCK & OFF!

mikepants2005
Activity Score 504
Copywriter
LeBigelow's picture

Very good.

LeBigelow
Activity Score 23
Guest's picture

t is basicly a good idea, but bad art direction.

Guest
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