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Elves

Agency Network: 
Published/Aired: 
November 2012
Description: 

Print advertisment created by DDB, United Kingdom for Marmite, within the category: Food.

New limited edition
Love it or hate it this Christmas

Advertising Agency: adam&eveDDB, UK
Creative Directors: Matt Lee, Pete Heyes
Art Director: Rob Messeter
Copywriter: Mike Crowe
Photographer: Hugh Kretschmer

Comments (9)

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kleenex's picture
kleenex
Activity Score 50528

good one.

DesignDine's picture
DesignDine
Activity Score 1313

Amazing ad, amazing art direction.

Bamboo Marketing Online's picture
Bamboo Marketin...
Activity Score 190

Very nice

certaintly's picture
certaintly
Activity Score 3994

i like the execution of the message. but i dont get the justification for the message. do a lot of people in britain hate marmite? and another lot who love it?

typography couldve been better

mk86's picture
mk86
Activity Score 84

Yes, in Britain and Australia, Marmite has been positioned (for a loooong time) as something you either love or hate. It's a smart way to go, and based on a truism- it is a very very acquired taste.

Meg

insane's picture
insane
Activity Score 30

good work

Siddarth Basavaraj's picture
Siddarth Basavaraj
Activity Score 1673

like it

Love creating ads..

peshawa.sofi's picture
peshawa.sofi
Activity Score 207

i like this

raynold's picture
raynold
Activity Score 336

loved it

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