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Height adjustable kitchen lamp

Agency Network: 
Published/Aired: 
September 2010
Markslöjd Print Ad -  Height adjustable kitchen lamp

Description

Print advertisement created by Dragster, Sweden for Markslöjd, within the category: House, Garden.

Caption

Height adjustable lamp

Advertising Agency: Dragster, Gothenburg, Sweden
Creative Director: Martin Johansson
Art Directors: Dan Stendahl, Alexander Skoglund
Photographer: Jonatan Fernstrom
Additional credits: Sara Forsberg, Karin Helsström, Freddy Olsson
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lahaff's picture

Kind of a funny idea, but it's quite ugly.

lahaff
Activity Score 1518
Copywriter
HappyHour's picture

simple, snappy idea. no need to show the soup/table though.. that spoon-feeds the viewer

HappyHour
Activity Score 2381
Hibon's picture

OK....so what ? (is this funny?)

Hibon
Activity Score 3734

Simple ideas are the best !

Guest's picture

i like it. will be better without the plate and spoon. just the smudge at the end of the lamp and the droppings. hehe

Guest
k.app.ad's picture

+ hight for - Light ?

k.app.ad
Activity Score 108
Art Director at Ogilvy & Mather pvt. Mumbai |

http://www.facebook.com/profile.php?id=1201459255&v=info

Billoughsby's picture

Shows the aftermath, not the action. Ballsy good ad.

Billoughsby
Activity Score 5144
Art Director |

That's it.

Guest's picture

It's just a silly and kinda obvious joke. And should the lamp be centered with the table as opposed to the edge of it?

Guest
Guest's picture

Don't you think it highlights potential hazards as well...?

Guest
Guest's picture

I agree. This plays up the product's disadvantages more than its benefits.

Guest
clayology com's picture

At this height a person trying to sit and have his soup wouldn't be comfortable enough..Why do we need such lamps? To count the no. of tomatoes in the soup?

clayology com
Activity Score 245
Producer/Director at India |

Ads u create needs Attention!! http://www.claycardstudio.com

jackmancer2017's picture

I think it's freaking funny ;p

jackmancer2017
Paridhi.'s picture

hahaha...m likin it..!!

Paridhi.
Activity Score 122
Indore
Guest's picture

What about the light in background ?

Guest
crazy_spider's picture

What about the light in background ??

crazy_spider
Activity Score 2
Graphic Designer |

Aspire to Inspire before you Expire

Dr_Mudler's picture

Boring see say...

Dr_Mudler
Activity Score 171

-The Color of Life Depends on You-

Roger Keynes's picture

This is out IKEAing IKEA. ;)

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

Jupiter's picture

showing the "disadvantage" always means not good...bad...not funny...

Jupiter
Activity Score 547
Artifarty |

commenting just to gather more pencils:-)

Felicitas_Pauker's picture

I'm ok with this one.

Felicitas_Pauker
Activity Score 179
Dzsoi's picture

Too bad. Disadvantage shown here and it's not even funny. Just some kind of reality. Let your imagination & creativity fly. Oh, I forgot to ask... do you have any?

Dzsoi
Activity Score 8532
Copywriter at junior copywriter
Guest's picture

so cool..............

Guest
Yarp's picture

...Also keeps your soup warm???

Yarp
Activity Score 385
Copywriter at Freelance
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