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The naked issue, 2

Campaign
Agency Network: 
Published/Aired: 
March 2010

Description

Print advertisement created by BBDO, South Africa for Marie Claire, within the category: Media.

Caption

Famous faces in the naked issue. On sale now.

Advertising Agency: Network BBDO, Johannesburg, South Africa
Creative Director: Ivan Johnson
Art Director: Ross Nieuwenhuizen
Copywriters: Mike Pearson, Carla Kotze
Photographers: Barry White, Helena Rautenbach
Retoucher: Rafiek Newman
Producer: Nicole Buss
Make Up: Jade Leggett
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CrackerJackFlash's picture

smart

CrackerJackFlash
Activity Score 19601
Creative Director |

www.crackerjackflash.com

Lizaad's picture

Anothe visual PUN. Kool

Lizaad
Activity Score 146
Art Director at Verdant Zeal
Garlos Sánchez's picture

Very coll piece

Garlos Sánchez
Activity Score 47
Graphic Designer
andyStock's picture

This is clever - I like it, although at first I thought it was either a very ugly lady or a lady with mumps.

andyStock
Activity Score 666
advertising ninja's picture

megaforced

advertising ninja
Activity Score 616
Art Director at brain, warsaw
Chris.S's picture

Nop!
takes a while to notice the face..

Chris.S
Activity Score 33
Art Director |

©

Cogito ergo sum

silvi's picture

wONDERFUL PHOTOS.

silvi
Activity Score 4172
Copywriter
razorsharp creative's picture

At first I thought, "Meh. So what?" Then as I read the comments and saw Chris S and it wasn't until then that I realized that there was supposed to be a "face" just hidden, as Lizaad said, a visual pun. But I didn't catch it, and I usually catch most things. So I would agree with Chris S that it's a bit difficult to see, and thus not as effective as it could be.

razorsharp creative
Activity Score 186

-Richard Todd Aguayo (razorsharp creative)
http://razorsharpcreative.com

Publiz's picture

Simple but wonderful print poster

Publiz
Activity Score 115

Inspiration graphique et publicité créative : Publiz

Bazska's picture

I think it's brilliant. I really like the angle.

Bazska
Activity Score 20
Production Manager at Greenroom, Hungary |

"If I had asked my customers what they wanted, they would have said a faster horse." H. Ford

Adaddicted's picture

This one is better...!

Adaddicted
Activity Score 3435
Art Director |

withalltherespects

fadirahhal's picture

Guys!!!! this is very...i mean VERY SMART!!!

fadirahhal
Activity Score 235
Art Director at Emirates Hospital and CosmeSurge
CopyRight's picture

nice

CopyRight
Activity Score 713
michelangelo's picture

very clever photography

michelangelo
Activity Score 660
raulbanderas's picture

nice

raulbanderas
Activity Score 357
Dzsoi's picture

It is not just a visual pun. It says: nudity -> breasts are in focus this month - so they get the make-up. Good one.

Dzsoi
Activity Score 8532
Copywriter at junior copywriter
miko1aj's picture

Photographer: Barry White. Suits to theme.

miko1aj
Activity Score 3086
Memetic's picture

I agree with Razorsharp. But it must be hard to figure out how to balance it. Go too far into a face and you miss that it's a body.

I like the idea. Very nice.

Memetic
Activity Score 150
Copywriter
RSimmonds's picture

Sure its great art... But I'm not convinced this well sell a magazine..

RSimmonds
Activity Score 68
aaaron's picture

too hard to understand for me.

aaaron
Activity Score 103
Art Director
pepsiice's picture

took me quite some time to get it :)

pepsiice
Activity Score 253
Graphic Designer
mikeelrapido's picture

Absolutely awsome!!!

mikeelrapido
Activity Score 1929
Copywriter at Evo S.C. |

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