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Agency Network: 
Published/Aired: 
July 2008

Description

Print advertisement created by McCann, Australia for Marie Claire, within the category: Media.

Caption

It all begat with God.

Advertising Agency: McCann Sydney, Australia
Creative Director: David Brownlow
Art Director: Sarah Keene
Copywriter: Brendan Willenberg
Other additional credits: Jupiter Images
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AD1014's picture

bad bad bad bad.....

AD1014
Activity Score 307
Graphic Designer at nyc
Calibarak's picture

worse worse worse worse ....

Calibarak
Activity Score 302
Guest commenter's picture

begat

BEGONE

Guest commenter
Guest commenter's picture

begat

BEGONE!

Guest commenter
urrutia's picture

begoneeeee? didn't find a smarter comeback?

urrutia
Activity Score 8
XL's picture

Is this really a campaign for God? Must've been a tough client to work with.

XL
Activity Score 214
Barkach's picture

God sure is a though client to reach

It all begat with this awfull ad

Barkach
Activity Score 200
Creative Director at DDB Venezuela |

http://yonoveotele.wordpress.com/

jmscarane's picture

Wait, why does it say Maire Claire? As in the magazine? What the heck is this?
--

www.dasgoodads.com

jmscarane
Activity Score 48
ha_penny_bit's picture

Tough brief, but this is alright. The only one of the three that works. Kinda makes me want to go to church for the music. Don't give a shit about sandals or sienna miller.

And I personally love 'begat'.

ha_penny_bit
Activity Score 24
Watford
kablan9's picture

bad sorry!!

kablan9
Activity Score 14
productor
Ian Sharpe's picture

Nice copy. Nice idea. Love it.
Simple yet effective.

Ian Sharpe
Dinesh SL's picture

me thinks... a lot of young people out there dont really do church any more.... but there are things they do and get and dig etc...
like the stuff captured here...and the connection that it all started with god is kind okays... church can be for the now generation... instead of being a bore... think youth... think this works...

Dinesh SL
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