Agency Network: 
July 2008

Print advertisment created by McCann, Australia for Marie Claire, within the category: Media.

It all begat with God.

Advertising Agency: McCann Sydney, Australia
Creative Director: David Brownlow
Art Director: Sarah Keene
Copywriter: Brendan Willenberg
Other additional credits: Jupiter Images

Comments (13)

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thirty6chambers's picture
Activity Score 1464

Remember that south park episode where the kids find out Earth is a reality show? Remember the part where they parodied Jeff Goldblum?'s that skit in the form of an ad campaign.

CreepingFeature's picture
Activity Score 244

Wasn't that Futurama?

rebelscum's picture
Activity Score 2110

Nah man: "Cancelled", South Park, S7-E1

And ya, I see it.


"I saw a subliminal ad executive once, but only for a second." - The Wright


I have thousands of pencils and $1.50 so I'm off to Starbucks

Guest commenter's picture
Guest commenter

what does 'begat' mean guys?

Guest commenter's picture
Guest commenter

what does 'begat' mean guys?

Jimmie's picture
Activity Score 127

The main question is: what the hell is this ad about?

Martijn's picture
Activity Score 1888

Nice logo

NatalieM's picture
Activity Score 1685

I'm not familiar with brand. Hence, I don't know if this works. As a piece, the art direction could use refinement.

frenchdriver's picture
Activity Score 24

I like it... even if everybody is freaking out 'coz it's about christianity but, for real, it's smart, funny (especialy the havaianas' one) and pretty edgy for church communication. Believe me I work with client (famous softdrink and snack chocolat) much much much much more ballbreaker than that !

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Guest commenter


archaic form of beget
1)to be father of sb 2)to cause sth, to result in sth

Paul Eveleigh's picture
Paul Eveleigh
Activity Score 111

Good grief. Yet more wallpaper.

Davosk's picture
Activity Score 4815

Dissapointing work from the Aussies. What's this got to do with Marie Claire, is there a logo hidden somewhere.'s picture
Activity Score 36

who's the client? GOD? the pope? christian church?