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Agency Network: 
Published/Aired: 
June 2013
Manaus City Hall Print Ad -  Reuse

Description

On World Environment Day, instead of running another common full page ad, which would demand more paper to be used, we chose to place the message on top of the classifieds. The word Reuse was printed with 50% of opacity, without compromising the reading of the ads in the back.

Print advertisement created by Mene & Money, Brazil for Manaus City Hall, within the category: Public Interest, NGO.

Caption

Reuse. June 5th, World Environment Day.

Advertising Agency: Mene & Money, Manaus, Brazil
Creative Director: Nilio Portella
Art Director: Leandro Marcião
Copywriter: Andre Nishiwaki
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monoliz's picture

good concept and execution

monoliz
Activity Score 1304
Elson Miguel's picture

Very nice.

Elson Miguel
Activity Score 110
Art Director
kleenex's picture

Solid ad placement.

kleenex
Activity Score 52582
Web Designer/Developer
punit.rathor's picture

well idea and nice execution

punit.rathor
Activity Score 230
Art Director at Advertising Agency
certaintly's picture

seriously guys?
this is a student idea.
first idea, stuident idea, at best.

horrible execution

certaintly
Activity Score 3994
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